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Social Media Specialist
Supermicro. Support the setup, launch, and QA of paid social campaigns, including ad copy, creative, and audience targeting .
Posted 10/27/2026full-timeSan Jose • California • United StatesJuniorMid-Level💰 $72,500 - $90,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing paid social campaigns, including proficiency in Adobe Creative Cloud and social media metrics. Strong copywriting and storytelling abilities are essential for creating engaging content across various platforms.
Highest-signal resume keywords
Paid Social Campaign ManagementAdobe Creative Cloud ProficiencyLinkedIn Campaign Manager ExperienceStrong Copywriting SkillsSocial Media Metrics Understanding
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign Performance MonitoringCreative Testing and OptimizationA/B TestingContent CreationVideo EditingAudience TargetingEmail MarketingCommunity EngagementUTM TrackingOrganic Social Management
Soft Skills
Excellent CommunicationCross-Functional CollaborationAttention to DetailProject ManagementFast-Paced Adaptability
Tools & Technologies
CanvaFigmaMeta Ads ManagerHubSpotOrganic Social Management ToolsScheduling PlatformsLinkedInXRedditYouTube
Industry Keywords
Digital MarketingContent CreationB2B MarketingSocial MediaPerformance ReportingCreative AssetsBrand GuidelinesCommunity ManagementEngagement TrackingCampaign Trafficking
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Support the setup, launch, and QA of paid social campaigns, including ad copy, creative, and audience targeting
- Run creative testing and recommend iterations based on performance
- Monitor campaign performance and flag creative fatigue, underperforming ads, and optimization opportunities
- Manage campaign trafficking, naming conventions, and UTM tracking
- Plan, write, and schedule organic content across company channels
- Adapt company news, product launches, events, and thought leadership into platform-native posts
- Monitor community engagement, respond to comments and mentions, and escalate issues
- Track channel performance and report on reach, engagement, and follower growth
- Stay current on platform updates, trends, and best practices
- Create, edit, and adapt static, video, and carousel assets for paid and organic campaigns
- Resize and repurpose creative across LinkedIn, X, Reddit, Meta, and YouTube
- Edit short-form and long-form videos, animated graphics, and event/webinar clips
- Partner with the in-house creative team on briefs, brand guidelines, and approvals
- Handle fast-turn and lower-complexity creative requests independently
- Maintain an organized library of templates, creative assets, and brand-compliant resources
Requirements
What you’ll need- 2-4+ years of experience in social media, digital marketing, or content creation, ideally in B2B or technology
- Proficiency in Adobe Creative Cloud, Canva, and/or Figma
- Hands-on experience with LinkedIn Campaign Manager and Meta Ads Manager; X and Reddit Ads are a plus
- Working knowledge of organic social management tools and scheduling platforms
- Experience building and sending emails in HubSpot or a similar marketing automation platform
- Strong copywriting and storytelling skills, with attention to detail and brand consistency
- Understanding of social media metrics, A/B testing, and performance reporting
- Ability to turn around high-quality assets quickly in a fast-paced environment
- Excellent communication and cross-functional collaboration skills
- Ability to manage multiple projects and priorities simultaneously
- Portfolio demonstrating social creative, video editing, and campaign work is preferred
Benefits
Comp & perks- Comprehensive benefits package
- Potential eligibility for bonus programs
- Potential eligibility for equity award programs