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Customer Marketing Manager – Contract-to-Hire
Supplier.io. Represent customer marketing in the release process and help shape how launches land with existing customers .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in customer marketing and lifecycle marketing within a B2B SaaS environment, with a strong focus on crafting clear customer-facing communications and managing multiple projects effectively.
Highest-signal resume keywords
Customer MarketingB2B SaaS ExperienceCopywritingMarketing AutomationProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer-Facing CommunicationsProduct MessagingEmail Campaign ManagementData SegmentationExpansion Strategies
Soft Skills
Stakeholder ManagementClear CommunicationProject Execution
Tools & Technologies
AI ToolsEmail PlatformsMarketing Automation Tools
Industry Keywords
Lifecycle MarketingCustomer SuccessSupplier DiversityB2B Marketing
About the role
Key responsibilities & impact- Represent customer marketing in the release process and help shape how launches land with existing customers
- Translate product marketing positioning and messaging into customer-facing release communications
- Own messaging for product release notes, announcement copy, in-app prompts, and enablement one-pagers
- Segment the installed base by product usage, entitlement, and persona
- Build recurring “what’s new and why it matters for you” customer narratives
- Originate expansion and cross-sell plays using product usage, entitlement gaps, and account signals
- Partner with demand generation to turn expansion plays into campaigns
- Work with Customer Success and Sales to validate expansion opportunities
- Support renewal motions with usage recaps, program results, and ROI framing
- Surface adoption gaps and low-usage accounts to Customer Success, Product, and Product Marketing
- Develop customer-facing collateral supporting adoption and expansion conversations
- Drive customer email campaigns from strategy through results, including audience definition, copywriting, briefing, analysis, and iteration
- Manage the installed-base communication calendar
- Drive the customer newsletter and product update cadence
- Brief and partner with internal content, web, design, and email teams on adoption assets
Requirements
What you’ll need- 5+ years in customer marketing, lifecycle marketing, or a closely related role
- B2B SaaS experience required
- Ability to write clear, customer-facing copy without heavy editing
- Comfortable managing multiple projects and stakeholders simultaneously
- Experience working lean: you build as much as you execute
- Familiarity with AI tools, marketing automation, and email platforms
- Supplier diversity experience is preferred
- Candidates must meet in-country work authorization requirements
- Supplier.io is unable to sponsor work visas (e.g., H-1B, TN, OPT, etc.) for US positions
Benefits
Comp & perks- Contract-to-hire opportunity
- Remote work in the United States
- Equal Employment Opportunity employer
- Reasonable accommodation available during the application or interview process