Agency Marketing Manager

Swanky (Shopify Plus Agency)

. Lead content- and campaign-based business development strategy and delivery .

Posted 9/16/2026full-timeExeter • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in business development and outbound marketing campaigns within the Shopify ecosystem, with a strong focus on content creation, event planning, and collaborative marketing strategies. Proven ability to enhance brand awareness and drive lead generation through effective communication and strategic partnerships.

Highest-signal resume keywords

Business DevelopmentOutbound CampaignsShopify Ecosystem KnowledgeEvent PlanningContent Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationCampaign ManagementContent ProductionSEO ManagementMarket Research

Soft Skills

Excellent CommunicationCollaboration SkillsOwnershipAutonomyCredibility

Tools & Technologies

LinkedInGTM Team CoordinationContent Management Systems

Industry Keywords

Commerce StrategyEmerging Industry TrendsAgency MarketingPartner Marketing

About the role

Key responsibilities & impact

Lead content- and campaign-based business development strategy and delivery
Generate leads, run campaigns, encourage event attendance and increase brand awareness
Coordinate marketing campaigns with the wider GTM team
Produce content and assets needed to execute campaigns to a high standard
Plan and deliver Swanky-hosted events aligned with campaign goals
Research and recommend industry and partner events to attend, sponsor or activate around
Build and maintain collaborative marketing activity with partners in the Shopify ecosystem
Maintain consistent agency presence across LinkedIn, including planning, posting and engagement
Support inbound content strategy and creation of timely, relevant content
Collaborate with client teams on detailed and technical thought leadership articles and case studies
Keep the Swanky website up to date, including content updates and SEO hygiene
Coordinate with the Chief Creative Officer where needed
Report on agency marketing activity and use insights to improve future work
Coordinate activity across campaigns, events, partnerships and content with the wider GTM team and CEO

Requirements

What you’ll need

Strong all-rounder marketing skillset, with particular strength in business development and outbound campaigns
Knowledge of and experience in the Shopify ecosystem, agency-side or within a Shopify SaaS/partner company
Comfortable stepping in quickly and taking ownership
Ability to work autonomously when required
Ability to bring structure and direction to internal collaborators on bigger initiatives
Excellent communication and collaboration skills
Credibility to operate at senior levels internally and externally
Genuine interest in commerce, commerce strategy and emerging industry trends

Benefits

Comp & perks

30 days holiday per year, inclusive of bank holidays, plus 1 additional day per full year served (capped at 5)
Flexible working hours during the day
Fully remote role possible for the right candidate; hybrid working pattern preferred
Employee Assistance Programme with 24/7 access to support services
Free unlimited tea, hot chocolate, coffee, and healthy snacks (in the office)
MacBook Pro (or preferred tech setup)
Work with ambitious, creative, and high-growth eCommerce brands across diverse sectors
Opportunities for professional development and progression in a growing, forward-thinking team
Regular company socials and events
Opportunities for travel to events and conferences