Swanky (Shopify Plus Agency)

Marketing

• Lead content- and campaign-based business development strategy and delivery
• Generate leads, run campaigns, encourage event attendance and increase brand awareness
• Coordinate marketing campaigns with the wider GTM team
• Produce content and assets needed to execute campaigns to a high standard
• Plan and deliver Swanky-hosted events aligned with campaign goals
• Research and recommend industry and partner events to attend, sponsor or activate around
• Build and maintain collaborative marketing activity with partners in the Shopify ecosystem
• Maintain consistent agency presence across LinkedIn, including planning, posting and engagement
• Support inbound content strategy and creation of timely, relevant content
• Collaborate with client teams on detailed and technical thought leadership articles and case studies
• Keep the Swanky website up to date, including content updates and SEO hygiene
• Coordinate with the Chief Creative Officer where needed
• Report on agency marketing activity and use insights to improve future work
• Coordinate activity across campaigns, events, partnerships and content with the wider GTM team and CEO

Agency Marketing Manager