Health & Wellness Account Manager

Synchrony

. Serve as strategic business lead for the line of business and drive Demand Generation thought leadership .

Posted 11/4/2026full-timeUnited StatesMid-LevelSenior💰 $90,000 - $155,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in campaign strategy and execution, with a strong focus on omnichannel marketing and client relationship management. Proven ability to lead cross-functional teams, optimize processes, and drive strategic business initiatives in a fast-paced environment.

Highest-signal resume keywords

Campaign Strategy and ExecutionClient Relationship ManagementProject ManagementOmnichannel MarketingAgile Methodologies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing ExperienceProject ManagementOmnichannel ExecutionPaid Media ExecutionWorkfront PlatformData-Driven Decision MakingProcess ImprovementCampaign OptimizationChange Control ManagementMilestone Tracking

Soft Skills

Excellent CommunicationCritical ThinkingLeadership PresenceMentoringOrganizational Skills

Tools & Technologies

AI ToolsLiverampDigital AudiencesAgile ToolsCampaign Portfolio Review Processes

Industry Keywords

Demand GenerationSalesMarketingCorporate EnvironmentFast-Paced EnvironmentClient MarketingStrategic Business InitiativesComplianceBackground InvestigationFederal Deposit Insurance Act

About the role

Key responsibilities & impact

Serve as strategic business lead for the line of business and drive Demand Generation thought leadership
Coordinate recommendations and identify process improvements to strengthen frameworks, improve efficiency, and enable scalable ways of working
Operate as a senior contributor and emerging leader using a data-driven, self-motivated, autonomous, and accountable approach
Leverage campaign strategy and execution expertise to optimize client campaigns and support strategic business initiatives
Manage campaign execution across direct mail, email, paid media, earned media, and Marketplace
Build strategic relationships with client teams as a trusted advisor and influencer
Translate industry trends and evolving client and market needs into forward-looking solutions
Lead cross-functional client marketing meetings and collaborate with functional experts on execution programs
Support strategic client objectives in New Accounts, Sales, and Net Income goals
Act as Agile team scrum master when needed; manage strategic client projects and lead process improvements
Serve as liaison and central point of contact for milestone tracking, change control requests, process exceptions, and omnichannel optimization
Establish and lead campaign portfolio review processes with client marketing teams
Plan and forecast channel capacity, prioritize campaigns, and manage workload balancing with internal teams
Coordinate campaign incident management and corrective actions with remediation subject matter experts and compliance teams
Build relationships across functional areas supporting marketing execution plans
Perform other duties and special projects as assigned

Requirements

What you’ll need

Bachelor’s Degree OR high school diploma/GED and 6+ years of professional experience in sales, marketing, or operations in a corporate environment
Minimum of 4 years of marketing experience including Project Management and client relationship experience
Ability and flexibility to travel for business as required
Experience with tactical omnichannel execution across multiple channels
General understanding of Paid Media execution components including tagging, trafficking, and digital audiences (Liveramp) for Search, Social, Display/Programmatic, and Affiliate
Familiarity with AI tools and eagerness to learn and leverage them
Agile skills, team, process, tools, and/or methods experience is a plus
Proven client relationship management skills and experience developing plans and consistently meeting deadlines
Project management experience leveraging the Workfront platform for campaign execution
Excellent organization, communication, and critical thinking skills
Ability to navigate a fast-paced environment, synthesize information, connect the dots, and anticipate business needs and impacts
Leadership presence and ability to present to executives and leadership teams and inspire and persuade
Ability to mentor junior Account Managers and guide internal teams
Must be 18 years or older
Must have a high school diploma or equivalent
Must be willing to take a drug test, submit to a background investigation, and submit fingerprints as part of onboarding
Must satisfy the requirements of Section 19 of the Federal Deposit Insurance Act
Legal authorization to work in the U.S. required
Willingness to work without employment visa sponsorship

Benefits

Comp & perks

Annual bonus based on individual and company performance
Flexibility to work from home near one of Synchrony’s Hubs or come into one of its offices
In-person engagement activities including business or team meetings, training, and culture events
Inclusive culture and Employee Resource Groups (ERGs)
Reasonable accommodations for qualified individuals with disabilities