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Senior Manager, Entertainment Marketing
T-Mobile. Lead strategic planning and cross-functional execution of entertainment marketing programs and sponsorship tentpole campaigns across the full lifecycle from briefing through recapping .
About the role
Key responsibilities & impact- Lead strategic planning and cross-functional execution of entertainment marketing programs and sponsorship tentpole campaigns across the full lifecycle from briefing through recapping
- Support development and implementation of entertainment and sponsorship strategy for TMUS
- Partner with line-of-business collaborators on annual and bi-annual planning efforts
- Set clear team goals, develop and empower direct reports, and cultivate a collaborative team-first culture
- Evaluate, plan and execute additional marketing sponsorships and activations as needed
- Develop comprehensive presentations, briefs and other materials for planning and executive needs
- Build and manage day-to-day relationships with properties, agencies, vendors and key internal partners
- Work with the Director, Entertainment Marketing on the overall portfolio
- Collaborate cross-functionally to deliver integrated marketing plans with internal departments, properties, agencies and senior-level leadership
- Support additional duties and projects across the Sponsorships team as assigned
Requirements
What you’ll need- 7-10 years of relevant work experience
- Experience in sponsorships marketing or entertainment marketing on behalf of a big brand
- Demonstrated ability to lead and develop high-performing teams
- Track record of building and maintaining relationships with direct report teams, cross-functional teams, vendors and agency partners
- Strong understanding of sponsorships, brand campaigns and entertainment
- Experience managing properties and partners
- Strong experience leading experiential marketing efforts and translating brand goals into high impact, measurable campaigns
- General understanding of and/or experience in the wireless industry is a plus
- Experience leading complex projects and timelines in a fast-paced environment, often multiple at once
- Creative and strategic problem-solving ability
- Ability to deliver clear and concise marketing strategies and briefs to all organizational levels
- Excellent communication skills and attention to detail
- Bachelor’s Degree in Marketing, Communications, Business or a related field
- At least 18 years of age
- Legally authorized to work in the United States
Benefits
Comp & perks- Annual stock grant
- Employee stock purchase plan
- 401(k)
- Free, year-round money coaches
- Medical insurance
- Dental insurance
- Vision insurance
- Flexible spending account
- Paid time off
- Up to 12 paid holidays
- Paid parental and family leave
- Family building benefits
- Back-up care
- Enhanced family support
- Childcare subsidy
- Tuition assistance
- College coaching
- Short- and long-term disability
- Voluntary AD&D coverage
- Voluntary accident coverage
- Voluntary life insurance
- Voluntary disability insurance
- Voluntary long-term care insurance
- Mobile service and home internet discounts
- Pet insurance
- Commuter and transit programs
- Career growth opportunities