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Manager, Marketing – IP Compliance
TAG - The Aspen Group. Review marketing and advertising materials for accuracy, regulatory compliance, and adherence to applicable legal and industry standards .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in marketing compliance, regulatory affairs, and intellectual property management, with a strong focus on advertising standards and trademark law. Proven ability to design scalable compliance processes and deliver training on evolving regulations.
Highest-signal resume keywords
Marketing ComplianceRegulatory AffairsTrademark LawProcess DesignCross-Functional Change Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Advertising StandardsMarketing RegulationsTrademark Portfolio ManagementCompliance Program DevelopmentKPI EstablishmentCompliance Review ProcessesTicketing System DevelopmentTrademark RegistrationTrademark Infringement MonitoringCease-and-Desist Workflows
Soft Skills
Attention to DetailWritten CommunicationCollaborative ApproachService OrientationIndependent Operation
Industry Keywords
Healthcare Advertising RegulationsFTC RulesState Dental Board Advertising RequirementsUnfair and Deceptive Practices LawsPatient Financing Advertising RequirementsCMS RestrictionsIntellectual Property Compliance
About the role
Key responsibilities & impact- Review marketing and advertising materials for accuracy, regulatory compliance, and adherence to applicable legal and industry standards
- Escalate marketing compliance matters to legal counsel as appropriate
- Partner with Marketing and Commercial teams to provide education, guidance, and best practices on marketing compliance
- Develop and deliver regular training and communications on evolving compliance expectations
- Design and implement scalable marketing compliance processes, workflows, and controls
- Develop and refine a ticketing and intake system for compliance review requests
- Establish metrics and KPIs to measure function performance and support reporting to Legal leadership
- Manage the organization’s trademark portfolio across brands and affiliated entities
- Coordinate timely trademark registration and prosecution with outside counsel as needed
- Monitor trademark infringement through watch services and alerts
- Triage and classify trademark alerts
- Run cease-and-desist and opposition/cancellation workflows with counsel
- Escalate trademark enforcement go/no-go decisions to Legal
- Support broader intellectual property compliance efforts across the department
Requirements
What you’ll need- Bachelor's degree or equivalent professional experience
- 7+ years of experience in marketing compliance, regulatory affairs, intellectual property, or a related field
- Strong working knowledge of advertising standards, marketing regulations, and trademark law
- Familiarity with healthcare advertising regulations and guidelines, including FTC rules, state dental board advertising requirements, state unfair and deceptive practices laws, patient financing advertising requirements, and CMS/state-specific restrictions, strongly preferred
- Demonstrated ability to build and scale compliance programs, including process design, system implementation, and cross-functional change management
- Experience managing trademark portfolios and working with the USPTO or outside IP counsel preferred
- Exceptional attention to detail
- Strong written communication skills
- Collaborative, service-oriented approach
- Ability to operate independently in a fast-paced environment while knowing when to escalate
Benefits
Comp & perks- 10% bonus
- Paid time off
- Health insurance
- Dental insurance
- Vision insurance
- 401(k) savings plan with match
- Hybrid or remote work arrangement based on location
- Full remote work for candidates living outside the specified office-radius areas