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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in business development within the healthcare and life sciences sectors, utilizing AI tools for efficient prospect research and outreach. Proficient in managing CRM systems and executing targeted marketing campaigns to engage pharmaceutical audiences.
Highest-signal resume keywords
Business Development ExperienceCRM ProficiencyPharmaceutical MarketingAI Tool UtilizationResearch and Writing Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Prospect ResearchOutbound OutreachPipeline Follow-UpCampaign ExecutionData Management
Soft Skills
CommunicationOrganizationPersonalization
Tools & Technologies
CRM PlatformsProspecting DatabasesLinkedInEmail PlatformsPresentation Tools
Industry Keywords
HealthcareLife SciencesPharmaceutical BrandsPatient Support TeamsHealthcare Marketing
About the role
Key responsibilities & impact- Research pharmaceutical companies, brands, therapeutic areas, agencies, and potential partners.
- Identify decision-makers and build and maintain targeted prospect and account lists.
- Use LinkedIn, prospecting databases, AI tools, and other resources to identify contacts and opportunities.
- Build and execute targeted email and LinkedIn outreach campaigns.
- Conduct initial outreach, personalize communications, and manage systematic follow-up.
- Track responses and help turn initial interest into meetings with senior leadership.
- Maintain prospect, opportunity, and activity information in the CRM and track follow-ups and next steps.
- Research companies, brands, and attendees in advance of prospective-client meetings.
- Help customize presentations and prepare materials for client conversations.
- Coordinate post-meeting follow-up and support proposals, RFP responses, and other business-development materials.
- Use AI extensively to accelerate prospect research, account intelligence, outreach, meeting preparation, and content development.
- Work hands-on across CRM platforms, prospecting databases, LinkedIn, email and marketing platforms, spreadsheets, presentation tools, and other commercial technologies.
- Explore new AI and automation tools and identify opportunities to make prospecting, outreach, and other workflows more efficient.
- Learn new platforms independently and maintain clean, organized data across systems.
- Help execute campaigns around Wisdo research, client results, white papers, webinars, and thought leadership.
- Support LinkedIn, email, and other marketing activities targeting pharmaceutical audiences.
- Research relevant conferences and events, identify priority prospects and attendees, and coordinate pre- and post-event outreach.
- Help develop and maintain sales and marketing materials.
Requirements
What you’ll need- At least 3 years of hands-on business development or growth experience in healthcare, life sciences, or healthcare marketing, including prospect research, outbound outreach, and pipeline follow-up.
- Experience targeting pharmaceutical brands, patient support teams, or healthcare/pharma agencies is strongly preferred.
- Able to describe outreach campaigns you personally executed and the meetings or opportunities they generated.
- Hands-on experience using a CRM, prospecting tools, LinkedIn, and email platforms to run outreach and maintain an organized pipeline.
- Strong research and writing skills, with demonstrated use of AI tools to work faster while checking the accuracy and quality of the output.
Benefits
Comp & perks- Comprehensive Medical, Dental and Vision plans
- Pre-tax benefits: HSA/ FSA
- 401k Retirement Savings Program with matching up to 4%
- Voluntary benefits including disability, basic life or pet insurance, etc.
- Monthly Wellness Stipend to promote mental and physical self-care
- Flexible PTO and Remote First Environment
- Regular team events, including Wellness Workshops and Team Building Events
- Free access to Talkspace products for you and one household member, as well as access to a friends and family discount!