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Email Marketing Specialist – GoHighLevel
Teamficient. Manage and execute domain and email warm-up strategies to establish and maintain strong sender reputation .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing email marketing strategies, including domain warm-up, deliverability optimization, and campaign performance analysis. Proficient in utilizing GoHighLevel and CRM systems for effective email automation and segmentation.
Highest-signal resume keywords
Email Marketing Specialist ExperienceGoHighLevel ProficiencySPF, DKIM, DMARC KnowledgeHigh-Volume Email Deliverability ManagementEmail List Hygiene and Segmentation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email AuthenticationDomain Warm-Up StrategiesEmail Deliverability OptimizationCampaign Performance ReportingEmail Metrics MonitoringTechnical TroubleshootingCRM IntegrationEmail Campaign ManagementSegmentation and TargetingEmail Compliance Best Practices
Soft Skills
Highly OrganizedDetail-OrientedIndependent Problem Solving
Tools & Technologies
GoHighLevelCRM PlatformsEmail Automation Systems
Industry Keywords
Sender Reputation ManagementEmail EngagementBounce Rate MonitoringSpam Complaint ManagementEmail Operations Management
Tech Stack
Tools & technologiesDNSSMTP
About the role
Key responsibilities & impact- Manage and execute domain and email warm-up strategies to establish and maintain strong sender reputation
- Configure and monitor SPF, DKIM, and DMARC email authentication
- Manage high-volume email sending while maintaining deliverability and sender reputation
- Monitor bounce rates, spam complaints, engagement, deliverability, and other key email metrics
- Troubleshoot deliverability, authentication, CRM, and campaign-related issues independently
- Set up and manage GoHighLevel email campaigns, workflows, automations, and sequences
- Integrate and maintain CRM data for accurate contact management, segmentation, and campaign targeting
- Manage email lists, segmentation, suppression lists, and engagement-based targeting
- Test and optimize subject lines, content, sending schedules, and audience segments
- Provide performance reporting and recommendations to improve campaign results
Requirements
What you’ll need- Proven experience as an Email Marketing Specialist, Email Deliverability Specialist, or similar role
- Hands-on experience with GoHighLevel (GHL) and CRM/email automation platforms
- Strong understanding of domain and mailbox warm-up and sender reputation management
- Demonstrated experience with high-volume email sending and deliverability optimization
- Strong knowledge of SPF, DKIM, DMARC, DNS, SMTP, and email authentication
- Experience integrating email platforms with CRMs and marketing automation systems
- Ability to troubleshoot technical email delivery and campaign issues independently
- Strong understanding of email marketing metrics and campaign optimization
- Experience with email list hygiene, segmentation, and compliance best practices
- Highly organized, detail-oriented, and comfortable managing email operations at scale
- Portfolio of relevant, comparable work
- RFQ covering proposed work, methodology, inclusions/exclusions, estimated timeline and hours, total cost, additional/recurring costs, TeamFicient requirements, risks, limitations, and assumptions
- Willingness to sign an NDA and Project Agreement before receiving full project details and credentials
- Willingness to undergo a background check
Benefits
Comp & perks- Fully remote culture designed for autonomy, flexibility, and trust
- Collaborate with experts from around the world and gain international exposure
- Multicultural team and diverse perspectives
- Global career exposure and learning opportunities