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Social Media Specialist, Community Support
Teamficient. Plan, schedule, and execute a consistent weekly social media content calendar aligned with brand campaigns, product launches, and ocean conservation awareness days .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing social media channels and producing engaging short-form video content while effectively communicating complex scientific concepts. Strong ability to analyze channel performance and collaborate with partners to enhance brand visibility and customer engagement.
Highest-signal resume keywords
Social Media ManagementShort-Form Video EditingCustomer Support ExperienceVisual StorytellingOcean Conservation Passion
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media Content PlanningVideo Content ProductionAnalytics MonitoringEcommerce SupportCustomer Inquiry Resolution
Soft Skills
Exceptional Communication SkillsEmpathetic Problem SolvingSelf-Starter Initiative
Tools & Technologies
CapCutCanvaAdobe ExpressPremiere ProLaterSprout SocialBufferGorgiasZendeskShopify
Industry Keywords
DTC EcommerceEco-LifestyleOcean ConservationSustainable LivingOutdoor Activities
About the role
Key responsibilities & impact- Plan, schedule, and execute a consistent weekly social media content calendar aligned with brand campaigns, product launches, and ocean conservation awareness days
- Produce native, high-converting short-form video content for TikTok, Instagram Reels, and YouTube Shorts
- Highlight product benefits, reef-safer science, dive trip packing, and eco-tips
- Collaborate with brand ambassadors, influencers, and non-profit partners to amplify user-generated content and joint ocean advocacy campaigns
- Monitor channel analytics, including engagement, reach, and click-through rates, and present actionable insights
- Manage day-to-day social channels including Instagram, TikTok, Facebook, and YouTube
- Respond promptly to comments, direct messages, tags, and reviews
- Answer customer inquiries about product application, shipping, order support, and ingredient transparency
- Participate in relevant ocean conservation, diving, and eco-lifestyle conversations
- Escalate complex customer service issues to internal support and e-commerce teams
- Educate followers on reef-safer products versus traditional chemical sunscreens
- Assist with brand giveaways, ambassador challenges, and trade show/event coverage
Requirements
What you’ll need- 2+ years of hands-on experience managing organic social media channels and/or digital customer support for a DTC ecommerce or eco-lifestyle brand
- Proficiency with short-form video editing tools (CapCut, Canva, Adobe Express, or Premiere Pro)
- Strong eye for visual storytelling
- Exceptional written and verbal communication skills
- Ability to convey complex science, including mineral vs. chemical UV filters, in clear, friendly terms
- Empathetic, solution-oriented approach to resolving customer concerns in public and private message channels
- Experience with social media management software such as Later, Sprout Social, or Buffer
- Experience with ecommerce helpdesk tools such as Gorgias, Zendesk, or Shopify
- Deep passion for ocean conservation, outdoor/water activities, or sustainable living
- Self-starter with high initiative, capable of working independently in a remote environment while keeping teams aligned
Benefits
Comp & perks- Generous employee discounts on products
- Flexible/remote work schedule
- Opportunity to contribute directly to ocean conservation initiatives and partner programs
- Competitive base salary commensurate with experience