Senior Marketing Operations Manager

Teamworks

. Map end-to-end marketing attribution and build tracking showing how demand generation and product marketing campaigns influence pipeline and revenue .

Posted 9/28/2026full-timeRemote • United StatesSenior💰 $125,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing operations, including building marketing attribution models and automating workflows. Proficient in managing marketing technology stacks and executing strategies that drive demand generation and revenue growth.

Highest-signal resume keywords

Marketing Operations ManagementMarketing Attribution DevelopmentAutomation of WorkflowsCRM Integration ExperienceAI-Native Automation Design

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing AttributionCampaign TrackingWorkflow AutomationData ManagementLifecycle Triggers

Soft Skills

Strategic ThinkingExecution OwnershipCollaboration

Tools & Technologies

HubSpotSalesforceCustomer.ioGoogle Analytics

Industry Keywords

B2B MarketingDemand GenerationProduct MarketingIn-App MessagingComplex Vertical Experience

About the role

Key responsibilities & impact

Map end-to-end marketing attribution and build tracking showing how demand generation and product marketing campaigns influence pipeline and revenue
Own systems and setup behind campaigns, events, and in-app messages, including list building and lifecycle triggers
Lead the transition from manual campaign and project work to automated workflows
Partner with Tech Ops and RevOps to maintain clean, aligned marketing data across the technology stack
Design and ship AI-native automations and agents that scale demand generation and product marketing
Define the marketing operations function and attribution model used to evaluate marketing’s revenue contribution

Requirements

What you’ll need

4–5 years running marketing operations in a complex, enterprise B2B environment
Track record of building marketing attribution and campaign tracking from scratch
Direct experience shifting marketing work from manual to automated, including AI-built automations or agents
Working knowledge of marketing technology stacks, including campaign, CRM, and in-app messaging system integrations
Ability to operate as a team of one, owning strategy and execution initially
Experience with HubSpot, Salesforce, customer.io, or an equivalent in-app messaging platform preferred
Familiarity with Google Analytics and connecting web behavior to broader attribution preferred
Background in sports, media, or another complex vertical preferred
Legal right to work in the indicated location without employer sponsorship now or in the future

Benefits

Comp & perks

Equity
Bonus
Equal employment opportunity commitment
Reasonable accommodations during the hiring process