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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content creation and digital marketing, with a strong focus on producing engaging short-form videos tailored for Thai audiences. Proficient in analyzing performance metrics and adapting content strategies to enhance engagement and conversions.
Highest-signal resume keywords
Content CreationVideo ProductionThai Writing SkillsPerformance MarketingAI Tools Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingContent ProductionCreative StorytellingPerformance Metrics AnalysisShort-Form Video Development
Soft Skills
Customer EngagementInterviewing SkillsIndependent WorkCollaboration
Tools & Technologies
CapCutCanvaAI Tools
Industry Keywords
Digital MarketingSocial MediaThai SMEsContent Calendar ManagementECommerce Platforms
About the role
Key responsibilities & impact- Create and edit short-form videos for TikTok, Facebook, Instagram, YouTube and other digital channels
- Develop video ads, hooks, scripts, messaging angles and creative variations with Performance Marketing
- Adapt regional campaigns, website pages, landing pages, emails and sales materials for Thai audiences
- Write natural, engaging Thai copy for local audiences
- Meet and interview Thai merchants and produce videos, testimonials and case studies
- Obtain necessary permissions to share customer stories
- Plan and manage the Thailand content calendar
- Coordinate with local freelancers, creators, KOLs and agencies
- Analyze social and paid-channel performance and recommend content improvements
- Monitor Thai social trends, eCommerce platforms and local business communication practices
- Share local insights with regional Marketing teams
- Use AI tools for brainstorming, scripting, content adaptation and production
- Collaborate with Product Marketing, Performance Marketing and Commercial teams to grow Teleport Next Day in Thailand
Requirements
What you’ll need- 4–6 years of experience in content creation, social media, digital marketing or a related field
- Strong hands-on content production experience
- Ability to plan, shoot and edit engaging short-form videos, including with a phone
- Proficiency with CapCut, Canva or similar tools
- Creative storytelling skills, including developing hooks and clear messaging
- Excellent Thai writing skills
- Working English proficiency
- Understanding of performance content metrics, including views, engagement, click-through rates, conversions and cost per lead
- Comfortable meeting customers, conducting interviews and helping people feel at ease on camera
- Ability to take ideas from concept to execution and work independently
- Commercial understanding of Thai SMEs and their business challenges
- Proficiency using AI tools while maintaining creative and editorial judgment
Benefits
Comp & perks- Unlimited training and access to a wide range of learning resources including Notion
- 90% off flights to destinations within AirAsia's network
- 10%-15% discounts on selected eateries at KLIA2
- Growth opportunities and opportunities to learn and grow at Teleport
- Inclusive and diverse team environment
