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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in enterprise B2B sales and business development, with a strong focus on closing complex deals and driving growth in the benefits and wellness sectors. Proficient in consultative selling, relationship building, and articulating ROI-based business cases for health solutions.
Highest-signal resume keywords
Enterprise B2B Sales ExperienceConsultative Selling SkillsRelationship Building with HR and Benefits LeadersFull Sales Cycle ManagementMarket Strategy Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Closing Complex DealsSales Performance AssessmentCompetitive AnalysisProduct Training and DemosEngagement-Based Solutions SellingSubscription-Based Solutions SellingBehaviour-Change Solutions SellingROI-Based Business Case DevelopmentSales Pipeline ManagementMarket Opportunity Identification
Soft Skills
Excellent Communication SkillsInterpersonal SkillsTime-Management SkillsOrganizational AbilitiesResults Orientation
Certifications & Qualifications
MBA or Advanced Business Degree
Industry Keywords
Benefits IndustryWellnessEAPHR ConsultingCorporate Wellness Program DesignDigital HealthSaaSPopulation Health ConceptsBroker and Consultant DynamicsEngagement Platforms
About the role
Key responsibilities & impact- Lead business development activities across the full sales cycle for TELUS Wellbeing, from initial engagement through contract closure
- Drive new-business growth through direct sales, RFP participation, and strategic expansion within existing accounts
- Identify upsell and cross-sell opportunities across the broader TELUS Health portfolio, including EAP, virtual care, and wellbeing
- Build and nurture relationships with stakeholders, brokers, and benefits consultants
- Leverage indirect sales channels to expand market reach across the assigned U.S. territory
- Articulate the value proposition and ROI of TELUS Wellbeing to HR, Total Rewards, and benefits leaders
- Present at industry conferences, client events, and finalist presentations
- Develop territory strategy, conduct competitive analysis, and identify market opportunities
- Participate in Quarterly Business Reviews, assessing sales performance, strategy effectiveness, and pipeline health
- Deliver product training, demo capabilities, and objection-handling tools to enable the broader sales force
- Liaise between sales, product, and marketing
- Gather client feedback and market insights to inform go-to-market decisions
Requirements
What you’ll need- 5+ years of enterprise B2B sales or business development experience
- Proven track record of closing complex, high-value deals
- Demonstrated success selling to HR, benefits, or wellness buyers
- Experience selling engagement-based, subscription, or behaviour-change-driven solutions
- Experience in employer benefits, wellness, EAP, HR consulting, or related sectors
- Deep understanding of broker and consultant dynamics in the benefits industry
- Strong consultative selling and presentation skills
- Ability to build compelling, ROI-based business cases for a preventative health solution
- Ability to manage the full sales cycle autonomously from prospecting through contract negotiation and closure
- Entrepreneurial mindset and strong drive for growth
- Results orientation and ability to thrive in a fast-paced, dynamic environment
- Excellent communication, interpersonal, and time-management skills
- Strong organizational abilities and business acumen
- Willingness and ability to travel throughout the assigned U.S. territory
- Existing broker network or established book of business in the benefits, wellness, or EAP space (great-to-have)
- Experience selling digital health, SaaS, or engagement/behaviour-change platforms (great-to-have)
- Familiarity with corporate wellness program design, incentive structures, or population health concepts (great-to-have)
- MBA or advanced business degree (great-to-have)
Benefits
Comp & perks- Equal Opportunity Employer
- Accommodation for applicants with disabilities during the recruitment process, as required