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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation and account-based marketing strategies, leveraging tools like Salesforce and Outreach.io to drive customer engagement and pipeline growth. Proficient in articulating value propositions to C-level decision-makers while ensuring a positive customer experience across various industries.
Highest-signal resume keywords
Lead GenerationAccount-Based MarketingSalesforce.com ProficiencyAnalytical SkillsFluency in German, French & English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead DevelopmentAccount PenetrationOpportunity CreationQualification MethodologyData Integrity Management
Soft Skills
Interpersonal CommunicationCross-Functional CollaborationCustomer-Facing Skills
Tools & Technologies
SalesforceOutreach.ioZoomInfo6senseSales Navigator
Industry Keywords
Enterprise SalesSaaSSecurityFinancial ServicesTechnology
Tech Stack
Tools & technologiesSFDC
About the role
Key responsibilities & impact- Bridge the gap between marketing and sales organizations by driving lead generation and fostering outbound campaigns
- Partner closely with sales teams in an account-based approach for multiple product lines
- Serve as the first point of contact for potential customers and drive account penetration and opportunity creation
- Curate the first contact experience using digital outreach and prospecting tools
- Work with marketing demand teams and sales executives to ensure a positive customer experience across the customer journey
- Articulate the value proposition to C-level decision-makers across multiple verticals
- Meet and exceed quarterly goals for marketing-generated leads, qualified meetings, and activity metrics
- Create account strategies with sales teams in key GEOs to drive penetration against very large businesses
- Use Salesforce and additional applications daily to manage lead data and ensure data integrity
- Help grow the pipeline funnel through targeted marketing campaigns
- Drive pipeline opportunities through an account-based marketing approach
- Perform other marketing-related duties as assigned to improve the customer experience
Requirements
What you’ll need- 1+ years of experience in enterprise Lead Development, Lead Generation (SaaS or Security experience a plus) or enterprise sales and business development
- Prior experience with Financial Services and/or Technology industries helpful
- High proficiency in Salesforce.com and other sales automation solutions or prospecting tools like Outreach.io, ZoomInfo, 6sense, Sales Navigator
- Strong analytical, interpersonal communication (both written and verbal) skills
- Ability to work well in cross-functional team and customer-facing environment required
- Solid understanding of qualification methodology
- Bachelor’s degree, or equivalent experience
- Fluency in German, French & English
- Applicants must be legally authorized to work in the UK at the time of hire
- This position is not eligible for visa sponsorship or for assuming sponsorship of an employment visa now or in the future
Benefits
Comp & perks- private medical insurance
- buying or selling annual leave
- cycle to work schemes
- employee discounts
- paid volunteering day
- stocks and shares
- annual bonus
- employee networks
- wellbeing policies
- inclusive features