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Product Marketing Manager – Not-for-Profit
The Access Group. Build customer personas and messaging frameworks that make products feel relevant, valuable and easy to understand .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing within a SaaS environment, focusing on creating customer-centric messaging and high-quality content that drives engagement and adoption. Utilizes data and insights to inform go-to-market strategies and improve product positioning.
Highest-signal resume keywords
Product Marketing ExperienceSaaS EnvironmentGo-To-Market StrategiesData-Driven Decision MakingStakeholder Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Persona DevelopmentMessaging Framework CreationSales Enablement MaterialsProduct Launch SupportMarket Insight Analysis
Soft Skills
CommunicationStorytellingCollaboration
Industry Keywords
Software as a ServiceCustomer AdoptionProduct MarketingPerformance DataCompetitor Insights
About the role
Key responsibilities & impact- Build customer personas and messaging frameworks that make products feel relevant, valuable and easy to understand
- Create product marketing content such as sales enablement materials, presentations, website copy, product demonstrations and competitor insights
- Work closely with Product, Sales and Marketing teams to plan and deliver product launches that support customer adoption and business growth
- Use customer feedback, market insight and performance data to improve messaging, increase engagement and help shape future product direction
- Turn complex products into clear, simple stories that customers understand and act on
- Shape messaging, improve adoption and support successful go-to-market activity
- Create high quality content and deliver product marketing activity that helps customers see value quickly
Requirements
What you’ll need- Proven, hands-on product marketing experience within a software as a service (SaaS) environment
- Experience translating product value into clear go to market strategies and customer focused messaging
- Experience supporting product launches and working with a range of stakeholders across a business
- Confidence using data and insight to identify opportunities, measure success and improve outcomes
- Ability to travel to the London Whitechapel office 1-2 days per month
Benefits
Comp & perks- Competitive salary
- 25 days leave a year
- Health contribution
- Range of benefits to suit you
- Three charity days allocated to support a cause that matters to you
- Remote working with travel to the London Whitechapel office 1-2 days per month