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Partner Marketing Manager
The Channel Company. Build and maintain alignment with Microsoft alliance and marketing stakeholders on solution areas, campaign themes, target audiences, target accounts, and success measures .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in integrated demand-generation marketing, including campaign planning and execution across digital and account-based marketing. Proficient in building alignment with stakeholders and translating campaign performance into actionable insights.
Highest-signal resume keywords
Integrated Marketing CampaignsAccount-Based MarketingProject ManagementMicrosoft Cloud SolutionsAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand-Generation MarketingCampaign PlanningPipeline-Focused ProgramsBudget TrackingPerformance Reporting
Soft Skills
Client-Facing CommunicationStakeholder CoordinationCredibility Building
Tools & Technologies
Microsoft PowerPointMicrosoft ExcelCRM PlatformsReporting Platforms
Industry Keywords
B2B MarketingCloud SolutionsIT ServicesCo-Sell MotionsManaged Services
Tech Stack
Tools & technologiesAzureCloud
About the role
Key responsibilities & impact- Build and maintain alignment with Microsoft alliance and marketing stakeholders on solution areas, campaign themes, target audiences, target accounts, and success measures
- Translate shared priorities into joint marketing plans and quarterly activation roadmaps
- Develop messaging, proof points, offers, and engagement paths for Microsoft-aligned demand and co-sell motions
- Connect campaign activity to partnership revenue goals with Presidio vertical, sales, practice, and solution teams
- Own integrated demand-generation planning and execution across the customer lifecycle
- Create cross-sell and upsell programs for Presidio’s installed base across Azure migration and modernization, security, modern work, data and AI, and managed services
- Develop net-new acquisition campaigns using account-based marketing, digital programs, events, webinars, workshops, and partner co-marketing
- Build campaign offers, calls to action, lead-management paths, and sales follow-up plays
- Coordinate internal teams, agencies, and vendors to deliver programs on time and within budget
- Lead Microsoft partner marketing programs end to end, including planning, approvals, funding workflows, budget management, and compliance
- Maintain plans, timelines, documentation, proof of execution, and joint activity calendars
- Track program status, risks, dependencies, and next actions
- Coordinate stakeholders to remove execution roadblocks
- Define campaign success measures across awareness, engagement, lead progression, sourced pipeline, influenced pipeline, and return on marketing investment
- Create performance readouts connecting marketing activity to business impact
- Optimize targeting, messaging, offers, channel mix, and follow-up using campaign data, customer insights, and sales feedback
- Document successful activity into repeatable plays that scale across audiences, verticals, and solution areas
Requirements
What you’ll need- 2+ years of experience in partner, channel, alliance, B2B, or demand-generation marketing
- Ideally experience within technology, cloud, software, or IT services
- Hands-on experience building and executing integrated marketing campaigns across digital, account-based marketing, events, webinars, content, and nurture programs
- Experience working across sales and marketing teams to create pipeline-focused go-to-market programs
- Working knowledge of partner funding or MDF processes, including planning, approvals, budget tracking, compliance, and performance reporting
- Strong project-management skills to coordinate multiple stakeholders, workstreams, deadlines, and vendors
- Confident, client-facing communication skills and ability to build credibility with senior stakeholders
- Strong analytical skills and ability to translate campaign performance into recommendations and executive-ready updates
- Proficiency with Microsoft PowerPoint, Excel, and common marketing, CRM, and reporting platforms
- Preferred: Experience marketing Microsoft cloud solutions, including Azure, Microsoft 365, security, data and AI, or related managed services
- Preferred: Experience within a Microsoft partner, systems integrator, managed services provider, or channel ecosystem
- Preferred: Familiarity with co-sell motions, account-based marketing, pipeline attribution, and sales enablement
- Bachelor’s degree in marketing, business, communications, or related field, or equivalent professional experience
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Vision insurance
- Tele-health
- Disability insurance
- Life insurance
- Health savings accounts
- Paid parental leave
- Company matched 401k
- Unlimited PTO
- Sick time
- 15 company paid holidays
- 100% remote work
- Flexible working hours
- Work/life balance
- Innovative, collaborative, and inclusive work environment