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Senior Director, Revenue Growth Management Execution, CR & Planning
The Coca-Cola Company. Lead annual customer and System business planning for Convenience Retail, including customer strategies, pricing, price-pack architecture, promotions, trade spend, and execution priorities .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in annual business planning, financial forecasting, and P&L management within the Convenience Retail sector. Proven ability to lead cross-functional teams, influence stakeholders, and translate complex data into actionable strategies.
Highest-signal resume keywords
Annual Business PlanningP&L ManagementFinancial ForecastingRGM PrinciplesCross-Functional Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Financial AnalysisScenario PlanningTrade Spend ManagementPricing StrategyPerformance Analysis
Soft Skills
Executive CommunicationPeople LeadershipInfluencing SkillsProblem-Solving
Tools & Technologies
ApolloCPAMatrixCurioPower BI
Certifications & Qualifications
Bachelor's DegreeMBA or Relevant Advanced Degree Preferred
Industry Keywords
Consumer GoodsBeveragesConvenience RetailSalesCommercial Strategy
Tech Stack
Tools & technologiesApollo
About the role
Key responsibilities & impact- Lead annual customer and System business planning for Convenience Retail, including customer strategies, pricing, price-pack architecture, promotions, trade spend, and execution priorities
- Partner with CR Sales to develop Joint Business Plans and identify brands, packages, price points, and promotional strategies by customer and shopper occasion
- Own volume, revenue, and gross profit planning, forecasting, performance analysis, and customer P&L management
- Lead scenario planning and identify risks, opportunities, and actions to close gaps or accelerate business results
- Manage a significant Convenience Retail trade budget and evaluate investment effectiveness by customer, program, package, and promotion
- Lead monthly financial reviews, forecast updates, trade spend routines, and executive performance reporting
- Translate complex business data into actionable recommendations for senior leaders, customers, and Franchise Bottlers
- Build customer and Bottler partnerships to align customer priorities, marketplace opportunities, and System economics
- Recruit, coach, and develop a diverse, high-performing RGM Customer Execution team
- Drive consistent planning processes and effective use of Apollo, CPA, Matrix, Curio, and Power BI
- Manage the Annual Business Planning cycle across RGM Customer and Franchise Execution teams
Requirements
What you’ll need- Bachelor’s degree required; MBA or relevant advanced degree preferred
- 8 to 10 or more years of relevant experience in consumer goods, beverages, Convenience Retail, Sales, Finance, commercial strategy, planning, or RGM
- 5 or more years of people, project, or cross-functional leadership experience
- Experience supporting Convenience Retail, immediate-consumption channels, or complex retail customers strongly preferred
- Experience leading annual business planning, forecasting, pricing, trade spend, customer investments, and P&L management
- Strong understanding of RGM principles, including price-pack architecture, assortment, mix, promotions, and investment effectiveness
- Strong financial, analytical, scenario-planning, and problem-solving capabilities
- Demonstrated ability to influence senior leaders, customers, Franchise Bottlers, and cross-functional partners
- Strong executive communication and people leadership skills
- Currently authorized to work in the United States on a full-time basis
- Must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States
- Willingness to travel 00%–25%
Benefits
Comp & perks- Annual incentive reference value of 30%
- Full range of medical, financial, and/or other benefits, dependent on the position
- Relocation provided
- Equal Opportunity Employer