Senior Manager, Integrated Marketing – 6-Month Contract

The Coca-Cola Company

. Amplify and adapt NAOU category and brand plans to deliver Canadian business goals and maximize profit, revenue, and volume .

Posted 11/3/2026full-timeRemote • CanadaSenior💰 CA$123,000 - CA$142,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand strategy and integrated marketing communication, with a strong ability to lead cross-functional teams and manage stakeholder relationships. Proficient in storytelling and creative design, leveraging digital and social technologies to drive marketing initiatives in the Consumer-Packaged Goods and beverage industries.

Highest-signal resume keywords

Fluency In French Canadian And English5 To 8 Years Of Experience In CPG Or Beverage IndustryStrong Storytelling And Presentation SkillsAdobe IllustratorAdobe Photoshop

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand StrategyCreative BriefsCreative DesignGraphic DesignUser Experience (UX) DesignVisual DesignMotion GraphicsPhotographyStrategic ThinkingWaterfall Model

Soft Skills

InfluencingCollaborationStrong Communication

Tools & Technologies

Adobe IllustratorAdobe PhotoshopSocial TechnologiesDigital TechnologiesMobile Technologies

Industry Keywords

Consumer-Packaged GoodsBeverage IndustryIntegrated Marketing CommunicationStakeholder ManagementMarket-Specific Business Opportunities

About the role

Key responsibilities & impact

Amplify and adapt NAOU category and brand plans to deliver Canadian business goals and maximize profit, revenue, and volume
Lead customization and implementation of integrated marketing communication plans with internal and external functions
Partner with Franchise Leadership on market-specific business opportunities and develop plans with category and commercial teams
Develop and communicate written briefs to agencies and suppliers to direct creative, advertising, packaging, consumer promotions, and merchandising work
Use storytelling to inspire and educate National Retail, FSOP, and frontline bottler field teams on Canadian marketing programs and innovation
Build the Canadian English version of the Operating Plan for programs executed in Canada
Act as subject matter expert for POS, packaging, coupons, trademarks, company rights, and customer interests
Steward the budget
Lead project teams and collaborate with IMX, Category, Franchise, Commercial, and Bottler teams

Requirements

What you’ll need

Preferred - Fluency in both French Canadian and English
5 to 8 years of experience required, preferably within Consumer-Packaged Goods (CPG) and/or the beverage industry
Knowledge of brand strategy and application across channel, including local marketing
Knowledge of key consumption occasions, shopper messaging, and methods of activation
Strong storytelling and presentation skills
Strong Background in Social, Digital, Mobile technologies
Influencing and Collaboration across a network
Understand how to lead a cross-functional team towards a common goal/outcome
Understanding of brand/category strategies and tactics to translate the strategies into action
Manage stakeholder relationships internally and externally
Adobe Illustrator
Adobe Photoshop
Agency Management
Creative Briefs
Creative Design
Creative Directing
Graphic Design
Motion Graphics
Photography
Storyboards
Strategic Thinking
User Experience (UX) Design
Visual Design
Waterfall Model

Benefits

Comp & perks

A full range of medical, financial, and/or other benefits, dependent on the position
Annual incentive reference value of 15%
Work with iconic and innovative brands
Work with expansive and diverse customers
Critical experiences through a global network and cross-functional partnerships
Continuous learning opportunities
Inclusive culture and growth mindset