Sales Manager

The Kendall Group

. Report to the General Manager as a key member of the Outside Sales Team .

Posted 9/17/2026full-timeLansing • Michigan • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading sales teams, developing and implementing sales strategies, and managing key accounts to drive revenue and growth. Proficient in analyzing market trends and optimizing sales processes while fostering strong customer relationships.

Highest-signal resume keywords

Sales Strategy DevelopmentTeam Leadership and CoachingAccount ManagementMarket AnalysisSales Performance Forecasting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ExperienceExcel SkillsData AnalysisSales Process OptimizationTerritory Management

Soft Skills

Interpersonal SkillsProblem-Solving SkillsOrganizational SkillsWritten and Verbal CommunicationCustomer Service

Tools & Technologies

SalesHubMS Office

Certifications & Qualifications

Valid Driver's License

Industry Keywords

Industrial SalesTechnical SalesAccount ManagementCustomer RetentionSales Goals

About the role

Key responsibilities & impact

Report to the General Manager as a key member of the Outside Sales Team
Lead and manage a team of Account Managers
Set sales goals and develop sales strategies
Motivate and coach the sales team to achieve goals
Collaborate with marketing, operations, and key vendors to ensure the sales process runs smoothly
Provide leadership, direction, growth, and mentoring
Develop and implement sales strategies supporting revenue, profit, margin, and long-term growth goals
Forecast sales performance, establish targets, and prepare reports for senior leadership
Analyze market trends, customer needs, and competitor activity
Define and lead territory- and account-level sales initiatives with Marketing
Foster accountability, recognition, customer satisfaction, retention, and profitable growth
Oversee key account management and resolve escalated customer issues
Recruit, develop, coach, and mentor Account Managers
Set expectations, conduct performance evaluations, and provide ongoing feedback
Develop strategic account plans with Account Managers
Build and maintain a talent pipeline through college partnerships and recruiting activities
Drive discipline in the sales process using a buyer-centric/Modern Sales Foundation approach
Use SalesHub and related tools to track performance, manage pipelines, and improve team effectiveness
Analyze data, optimize processes, and drive results
Lead pricing, margin management, and profitability strategies
Represent sales in cross-functional and leadership meetings
Collaborate with product specialists to provide integrated customer solutions
Maintain relationships with key supplier partners
Engage senior leadership to strengthen partnerships, remove barriers, and support strategic growth initiatives
Perform other duties as assigned

Requirements

What you’ll need

5 years’ selling experience with industrial or technical sales product lines
Bachelor’s degree or equivalent experience
Experience working with MS Office
Intermediate to advanced Excel skills
Ability to learn new software
Ability to decide which products to focus on and how best to reach customers
Highly organized and detail-oriented
Ability to multi-task and shift priorities as needed
Ability to work in a fast-paced, continuously evolving, and at times ambiguous environment
Ability to work well cross-functionally
Excellent internal and external customer service
Strong interpersonal, problem-solving, organizational, and written/verbal communication skills
Ability to sit, talk, hear, stand, walk, climb stairs, and operate a vehicle
Willing to travel up to 75% within assigned area, with minimal overnight travel
Must possess and maintain a valid driver's license
Preferred but not required: 10 years’ previous selling experience, preferably with a related product line or with end users in an industrial or technical environment
Preferred but not required: Experience interfacing with or supporting a direct sales force
Preferred but not required: 2 years’ experience in a people management role

Benefits

Comp & perks

100% employee-owned company
Opportunities to learn and grow
Coaching and mentoring
Continuous improvement, learning, and development opportunities