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Regional Sales Manager, Ice Cream – Naturals
The Magnum Ice Cream Company. Accelerate profitable ice cream growth through UNFI/KEHE and the retailers they serve within the assigned naturals channel .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in sales and customer business development within the CPG sector, focusing on distributor management and account management. Proven ability to translate corporate strategies into actionable growth plans while managing trade investments and delivering on sales and profit objectives.
Highest-signal resume keywords
Sales ManagementDistributor ManagementTrade Promotion ManagementFinancial ManagementCustomer Relationship Building
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SalesCustomer Business DevelopmentAccount ManagementTrade Investment ManagementPromotional PlanningP&L ManagementData AnalysisCategory Insights TranslationRetail ExecutionNegotiation
Soft Skills
Relationship BuildingInfluencingCollaborationCreativitySelf-Starter
Tools & Technologies
CircanaIRINielsenCustomer POS DataRetail Execution Tools
Industry Keywords
CPGWholesale GroceryDistributorRetail Customer ManagementIce Cream Portfolio
About the role
Key responsibilities & impact- Accelerate profitable ice cream growth through UNFI/KEHE and the retailers they serve within the assigned naturals channel
- Build strong distributor relationships and connect corporate plans with regional execution
- Translate brand and category priorities into distribution, assortment, promotional, and merchandising opportunities
- Develop and execute customer plans delivering sustainable growth, disciplined investment, and strong retail execution
- Own and strengthen relationships with UNFI/KEHE corporate and regional stakeholders and relevant retail customers
- Focus on growing Whole Foods and Sprouts Markets
- Work closely with Magnum Customer Channel teams to develop new products and grow existing ice cream brands
- Deliver sales, profit, share, distribution, and execution goals across the ice cream portfolio
- Improve return on customer investment
- Develop business plans connecting distributor priorities, retailer needs, brand strategies, and company objectives
- Translate corporate assortment and promotional plans into regional execution
- Identify retailer-specific growth opportunities with UNFI teams
- Expand distribution and secure new item authorizations
- Improve assortment and drive promotional and merchandising execution
- Coordinate broker and distributor sales resources to align priorities, communicate selling plans, and track execution
- Apply company and customer P&L management, trade strategy, and net revenue management discipline to investment decisions
- Evaluate promotional effectiveness and identify opportunities to improve returns
Requirements
What you’ll need- Candidates must be legally authorized to work in the United States on a full-time basis without the need for current or future employer sponsorship
- Undergraduate degree
- 8+ years of sales, customer business development, distributor management, account management, or related CPG commercial experience
- Preferably brings UNFI, wholesale grocery, distributor, or regional retail customer management experience
- Experience developing customer plans, managing trade investment, and delivering sales, profit, distribution, and promotional objectives
- Understands distributor-led selling and can connect corporate priorities with regional and retailer-level execution
- Ideally has working knowledge of Circana/IRI, Nielsen, distributor reporting, customer POS data, trade promotion management, and retail execution tools
- Strong business acumen, financial management, negotiation skills, and net revenue management discipline
- Ability to build trusted relationships and influence internal partners, distributor teams, and external sales resources without direct reporting authority
- Ability to translate data and category insights into persuasive selling stories, clear priorities, and actionable growth plans
- Self-starter with ownership, urgency, creativity, and a collaborative mindset
- Employment eligibility verification required
- Successful completion of applicable pre-screening tests, which may include drug screening, background check, credit check, and DMV check
Benefits
Comp & perks- Market-competitive pay and performance related rewards
- Flexible ways of working
- Support for health, wellbeing and life outside of work
- Time off to rest and recharge
- Ongoing learning and development opportunities
- Medical, dental and (where applicable) vision coverage
- Health and wellbeing support, including employee assistance programs and wellness initiatives
- Health-related savings and spending accounts
- Retirement savings programs with a competitive matching plan
- Additional employee perks (e.g., corporate discounts, commuter or learning support)
- Bonus eligibility
- Long-Term Incentive (LTI) eligibility
- Health insurance, including prescription drug, dental, and vision coverage
- Life insurance and disability benefits
- Parental leave
- Sick leave
- Paid vacation and holidays
- Access to numerous voluntary benefits
- Roles with real accountability and visible impact
- Continuous learning and development
- Reward linked to performance and contribution