Counter Associate – Retail

The Parts Authority

. Report directly to the Store Manager .

Posted 10/14/2026full-timeVancouver • Washington • United StatesJuniorMid-Level💰 $20 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong inside sales capabilities with a focus on building lasting customer relationships and achieving sales goals. Proficient in negotiation and customer service, with a solid understanding of automotive parts and retail sales dynamics.

Highest-signal resume keywords

Retail Counter Sales ExperienceExceptional Phone SkillsNegotiation SkillsGeneral Automotive KnowledgeProficient in MS Office

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Inside SalesCustomer Relationship ManagementSales ClosingParts QuotingSales TrackingNegotiationOrder FulfillmentPOS System ExperienceTime ManagementOrganizational Skills

Soft Skills

Interpersonal SkillsCommunication SkillsOutgoing PersonalityInitiativeProactivity

Industry Keywords

Auto PartsAftermarket IndustryCustomer ServiceWorkplace SafetySales Goals

About the role

Key responsibilities & impact

Report directly to the Store Manager
Perform inside sales activity within the store
Build and maintain productive, long-lasting relationships with existing customers
Close sales to achieve goals
Work with customers in a professional, courteous manner
Become familiar with customers and their needs
Locate difficult-to-find parts and negotiate with vendors for the best deal
Accurately quote parts to customers
Follow up with customers who have not ordered recently and ensure quoted parts are purchased
Track lost sales
Promote company specials
Assist another counterperson when necessary
Foster and qualify new sales opportunities with new and existing customers
Fulfill customer orders from installers, fleets, municipalities and car dealerships for auto parts, tools, shop equipment and programs
Perform other duties as assigned

Requirements

What you’ll need

Experience in retail counter sales in a highly competitive market; prior success selling retail auto parts particularly in aftermarket industry preferred
Exceptional phone skills, including positive, enthusiastic and attentive tone, clear enunciation, exceptional listening skills
Excellent negotiation, interpersonal and communication skills (both written and verbal)
Knowledge of and passion for exceptional customer service and exceeding sales goals
Ability to build and maintain lasting business relationships
General automotive knowledge preferred
Results focused, producer, closer, committed to growth
Experience with POS system a plus
Proficient in MS Office applications, specifically MS Word and Excel preferred
Time management and organizational skills
Spanish and/or Chinese (Mandarin or Cantonese) a plus
Ability to act and operate independently to accomplish objectives
Outgoing and assertive personality; initiative, proactivity, positivity, tenacity and a can-do attitude
Must maintain and promote workplace safety
Must secure and transfer cash or other assets

Benefits

Comp & perks

Medical Coverage
Pharmacy Coverage
Dental Coverage
Vision Coverage
Basic Life and AD&D
Short Term Disability Coverage
Voluntary Short Term Disability Coverage
Voluntary Long Term Disability Coverage
Flexible Spending Account
Commuter Expense Reimbursement Account
Health Savings Account
Health Reimbursement Account
Accident Insurance
Critical Illness Insurance
Hospital Indemnity Insurance
ID Theft Insurance
Legal Plan Insurance
Pet Insurance
Employee Assistance Program (EAP)
Paid Holidays, Sick and Vacation
Profit Sharing/401 (k) Plan
Employee Discounts on Merchandise
Opportunity for advancement