Senior National Account Manager – UK Retail – 12 Month Maternity Cover

The Potato Page

. Own the overall UK retail sales forecast and consolidate account-level forecasts into a clear view of performance against budget .

Posted 9/30/2026contractLondon • United KingdomSenior💰 £50 - £55 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong National Account Management expertise with a focus on P&L ownership, negotiation, and strategic planning. Proven ability to lead teams, manage relationships with major UK retailers, and execute successful product launches and retail activations.

Highest-signal resume keywords

National Account ManagementP&L OwnershipForecasting SkillsTeam LeadershipCommercial Acumen

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ForecastingAccount PlanningNegotiationPromotional PlanningAnalytical Skills

Soft Skills

CollaborationCommunicationOrganizational SkillsProactivityAttention to Detail

Industry Keywords

ToysGamesGiftingRetail PerformanceTrade Marketing

About the role

Key responsibilities & impact

Own the overall UK retail sales forecast and consolidate account-level forecasts into a clear view of performance against budget
Lead forecast and performance reviews, identifying risks, opportunities and required actions
Challenge and support the team to maintain realistic, current account forecasts grounded in customer plans and sales data
Collaborate with Finance, Supply Chain and Operations on stock, demand and commercial planning
Provide the Commercial Director with updates on UK retail performance, outlook changes and proposed actions
Manage a portfolio of strategically important national retail accounts and build relationships with senior buyers
Take full P&L responsibility for assigned accounts and deliver profitable, sustainable growth
Develop account plans and lead negotiations on terms, promotions, ranging, distribution and product launches
Identify growth opportunities and ensure excellent execution of launches and retail activations
Manage, coach and develop a small team of Account Managers and National Account Managers
Set priorities, support customer challenges and negotiations, and build commercial and forecasting capability
Partner with Marketing, Trade Marketing, Supply Chain, Operations and Finance across activation, availability, customer service, budgets and profitability
Represent Big Potato Games at buyer meetings, trade shows and industry events

Requirements

What you’ll need

Significant National Account Management experience with major UK retailers and strong buyer relationships
Experience managing or coaching commercial colleagues and confidence to lead a small team
Strong commercial acumen, including account P&L ownership, negotiation, pricing and promotional planning
Excellent forecasting and analytical skills, with the ability to own and challenge a multi-account sales forecast
Ability to balance strategic thinking with hands-on account management and turn data into clear actions
Collaborative, organised and proactive, with strong communication and attention to detail
Experience in Toys, Games or Gifting is strongly preferred
Willingness to travel for customers and trade events as needed

Benefits

Comp & perks

Senior commercial role with real responsibility and influence from day one
Opportunity to lead a talented team
Work with some of the UK’s biggest retailers
Creative, ambitious and supportive business environment
Maternity cover contract of at least 12 months, with potential to extend