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Regional Market Development Manager – Clinical Next-Generation Sequencing
Thermo Fisher Scientific. Drive market development strategy by translating European and regional priorities into targeted local marketing plans .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in market development and commercial marketing within the life sciences sector, with a strong focus on customer engagement and the execution of integrated marketing campaigns. Proficient in developing value propositions and analyzing campaign effectiveness to drive business growth.
Highest-signal resume keywords
Market Development StrategyCustomer EngagementIntegrated Marketing CampaignsLife Sciences ExperienceFluent Business English And German
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
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Hard Skills
Market DevelopmentCommercial MarketingProduct MarketingCampaign EvaluationLead GenerationProject ManagementData AnalysisValue Proposition DevelopmentCustomer Events PlanningPerformance Optimization
Soft Skills
Excellent CommunicationInfluencing SkillsOrganizational SkillsCollaborationAnalytical Thinking
Industry Keywords
Life SciencesMolecular BiologyBiotechnologyMolecular DiagnosticsClinical GenomicsHealthcare MarketsCustomer SegmentationMarket TrendsKey Opinion LeadersScientific Stakeholders
About the role
Key responsibilities & impact- Drive market development strategy by translating European and regional priorities into targeted local marketing plans
- Identify high-potential customer segments, applications, and growth opportunities
- Partner with sales teams to strengthen customer engagement, develop value propositions, and generate qualified opportunities
- Adapt and deliver integrated marketing campaigns, product launches, and customer engagement initiatives
- Engage Key Opinion Leaders, clinical stakeholders, and influential customers to support education, advocacy, and adoption of clinical NGS solutions
- Plan and execute webinars, scientific meetings, workshops, congress activities, and peer-to-peer programs
- Monitor customer needs, competitive developments, and market trends
- Track campaign effectiveness, lead generation, pipeline contribution, and return on marketing investment
- Collaborate with sales, regional marketing, clinical stakeholders, scientific experts, societies, and field teams across the Central Region
- Own marketing activities from planning and execution through performance evaluation and optimization
Requirements
What you’ll need- Degree in Life Sciences, Molecular Biology, Biotechnology, Marketing, Business, or a related field is advantageous
- Demonstrated experience in market development, commercial marketing, product marketing, or a comparable customer-facing commercial role
- Experience working closely with sales teams to develop demand, engage customers, and support business growth
- Experience in life sciences, molecular diagnostics, clinical genomics, or related healthcare markets is highly desirable
- Experience delivering marketing campaigns, customer events, or commercial programs and evaluating their impact
- Strong commercial mindset
- Excellent communication and influencing skills
- Ability to engage sales teams, scientific stakeholders, and customers
- Ability to develop compelling customer value propositions and communicate complex scientific solutions clearly
- Strong analytical, organizational, and project-management skills
- Ability to manage multiple priorities and collaborate effectively across functions and countries
- Fluent business English and German are non negotiable
- Willingness to travel regularly across the Central Region and spend meaningful time with customers and field teams
Benefits
Comp & perks- Annual incentive plan bonus
- Healthcare
- Range of employee benefits
- Career and development prospects
- Innovative, forward-thinking company culture
- Regular travel across the region as part of the role