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Senior Global Market Development Manager, Bioprocessing Product Commercialization
Thermo Fisher Scientific. Lead development and execution of global go-to-market strategy for on-market and new product introductions .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing global go-to-market strategies, leveraging analytical skills to optimize multi-channel marketing campaigns in the life sciences and biotechnology sectors. Proven ability to manage budgets, collaborate across teams, and create impactful content that drives product adoption and market growth.
Highest-signal resume keywords
Go-To-Market Strategy DevelopmentMulti-Channel Marketing CampaignsMarketing Analytics Tools ProficiencyProject Management ExcellenceBudget Management Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market AnalysisContent DevelopmentStrategic ThinkingPerformance OptimizationCampaign Metrics Analysis
Soft Skills
Relationship BuildingCollaborationCommunication SkillsResults-Oriented MindsetLeadership in Matrix Environment
Tools & Technologies
Marketing AutomationDigital Marketing PlatformsAnalytics SoftwareContent Management Systems
Industry Keywords
Life SciencesBiotechnologyDiagnosticsPharmaceuticalsMarket Penetration
About the role
Key responsibilities & impact- Lead development and execution of global go-to-market strategy for on-market and new product introductions
- Create technical content for assigned product portfolios
- Identify opportunities to drive product adoption, market penetration, and above-market growth
- Analyze product portfolios and market verticals to identify unmet needs, process challenges, buying barriers, and emerging trends
- Translate market, customer, competitive, and performance insights into actionable marketing strategies
- Partner with Product Management, Application Engineering, and marketing teams on positioning and customer-confidence evidence
- Define marketing approaches to expand reach, progress demand, enable commercial conversion, and drive adoption
- Activate go-to-market strategies across content, digital, marketing automation, events, channels, and measurement
- Engage regional market development and commercial teams to incorporate regional requirements, enable sellers, and ensure customer follow-up
- Apply AI and performance insights to planning, content development, optimization, and decision-making
- Manage marketing investments within established budget, planning, and governance requirements
Requirements
What you’ll need- Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in marketing in life sciences, biotechnology, diagnostics or pharmaceutical industry
- Preferred fields of study: Life Sciences (Biology, Molecular Biology, Genetics, Biochemistry) or Marketing/Business
- Demonstrated success developing and executing multi-channel marketing campaigns and strategic initiatives
- Strong analytical skills with ability to derive insights from market data and campaign metrics
- Strong strategic thinking and ability to optimize campaigns based on performance data
- Results-oriented with track record of meeting objectives
- Excellence in project management and ability to lead complex marketing projects in a matrix environment
- Proven ability to build relationships and collaborate effectively across global teams
- Outstanding written and verbal communication skills, including executive-level presentations
- Experience developing effective content and messaging across digital and traditional channels
- Proficiency with marketing analytics tools and relevant software platforms
- Expertise in budget management and measuring marketing ROI
- Experience managing relationships with agencies and external partners
- Ability to travel 10-15%
Benefits
Comp & perks- A choice of national medical and dental plans, and a national vision plan, including health incentive programs
- Employee assistance and family support programs, including commuter benefits and tuition reimbursement
- At least 120 hours paid time off (PTO)
- 10 paid holidays annually
- Paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave)
- Accident and life insurance
- Short- and long-term disability in accordance with company policy
- Competitive 401(k) U.S. retirement savings plan
- Employees’ Stock Purchase Plan (ESPP) with the opportunity to purchase company stock at a discount
- Fully remote work arrangement