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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B sales within the Food & Beverage manufacturing sector, focusing on consultative sales cycles, pipeline management, and delivering ROI-driven solutions. Proven ability to engage senior decision-makers and navigate complex buying processes while maintaining accurate sales forecasts and CRM records.
Highest-signal resume keywords
B2B Sales ExperienceConsultative Sales Cycle ManagementPipeline Generation SkillsNegotiation and Presentation SkillsManufacturing Operations Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Pipeline ManagementROI Business Case DevelopmentComplex Sales Cycle ManagementOpportunity ManagementForecasting SkillsTechnical Solution SellingMachine Vision SolutionsAutomated Quality Control SolutionsSaaS Solutions SellingIndustrial IoT Technologies
Soft Skills
Self-MotivatedResilientResults-OrientedInfluencing SkillsOrganizational Skills
Tools & Technologies
CRM SoftwareSales Forecasting ToolsPresentation SoftwareManufacturing SoftwareProduction Monitoring Tools
Industry Keywords
Food & Beverage ManufacturingManufacturing OperationsContinuous ImprovementQuality ControlProduction EfficiencyOEEAutomated InspectionPackaging VerificationBarcode ValidationProduction-Line Quality Assurance
Tech Stack
Tools & technologiesIoT
About the role
Key responsibilities & impact- Identify, prospect and win new customers across the UK Food & Beverage manufacturing sector.
- Build and execute territory and target-account strategies.
- Develop opportunities through BDR-generated leads, self-sourced outreach, networking, industry events and referrals.
- Engage senior decision-makers including Operations Directors, Plant Managers, Production Leaders and Quality Managers.
- Build and maintain a qualified sales pipeline to achieve new business revenue targets.
- Lead discovery meetings to understand operational challenges and improvement opportunities.
- Position Manufacturing Performance and Label Validation solutions around measurable business value and ROI.
- Coordinate product demonstrations and technical presentations with the Solutions Consultant.
- Develop solutions aligned with customer operational and technical requirements.
- Lead business cases, ROI justifications, pricing and proposals.
- Navigate complex buying processes across operations, engineering, quality, IT and finance.
- Own commercial negotiations through contract signature.
- Manage opportunities throughout the complete sales cycle with clear next steps.
- Maintain accurate CRM records, sales forecasts and opportunity updates.
- Collaborate with Solutions Consultants, product and delivery teams.
- Support handover of newly won customers to implementation and account management teams.
- Visit prospective customers on-site and attend exhibitions, conferences and networking events.
- Share customer and market feedback to inform product development, positioning and sales strategy.
Requirements
What you’ll need- A proven track record of winning new business in a B2B sales environment.
- Experience selling either technology/SaaS solutions or products and services into manufacturing or industrial businesses.
- Demonstrable experience managing complex, consultative sales cycles from prospecting through to closing.
- Strong prospecting and pipeline-generation skills, with the motivation to create opportunities independently.
- The ability to engage, influence and build credibility with senior operational and commercial decision-makers.
- Confidence conducting face-to-face meetings, leading commercial presentations and negotiating agreements.
- Ability to work effectively with Solutions Consultants and other technical specialists.
- Strong organisation, opportunity management and forecasting skills.
- A self-motivated, resilient and results-oriented approach.
- Willingness and ability to travel extensively across the UK, with regular overnight stays where required.
- Experience selling machine vision, vision inspection or automated quality control solutions into manufacturing environments, particularly Food & Beverage (highly desirable).
- Experience selling SaaS solutions into manufacturing environments (highly desirable).
- Previous success selling into Food & Beverage manufacturing businesses (highly desirable).
- Knowledge of manufacturing operations, including OEE, production efficiency, downtime, continuous improvement and quality control (highly desirable).
- Familiarity with automated inspection, packaging verification, barcode validation or production-line quality assurance (highly desirable).
- Experience selling industrial IoT, manufacturing software, MES, production monitoring, automation or AI-enabled technologies (highly desirable).
- Experience developing ROI-led business cases and selling solutions that deliver measurable operational improvements (highly desirable).
- An established understanding of the UK manufacturing landscape and its commercial decision-making processes (highly desirable).
Benefits
Comp & perks- Pension Plans
- Work From Home
- Employee Assistance Programme - Counseling
- Cycle to work scheme
