CRM Specialist

Thrive Market

. Build and launch email, mobile push, and SMS campaigns end to end, including HTML coding, setup, audience selection, and deployment.

Posted 10/19/2026full-timeRemote • California • United StatesJunior💰 $60,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and launching email, mobile push, and SMS campaigns, with a strong focus on HTML coding and audience segmentation. Proficient in analyzing campaign performance and implementing data-driven recommendations to optimize marketing strategies.

Highest-signal resume keywords

Email Marketing ExperienceHTML Coding SkillsSailthru ProficiencyAnalytical SkillsProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

HTML CodingEmail Campaign ManagementA/B TestingAudience SegmentationLifecycle WorkflowsAutomation WorkflowsCampaign Performance AnalysisQuality AssuranceData AnalysisCRM Tools

Soft Skills

Proactive CommunicationAttention to DetailOrganizational SkillsDependabilitySelf-Direction

Tools & Technologies

SailthruAttentive

Certifications & Qualifications

Bachelor’s Degree

Industry Keywords

Email ProductionCRM ChannelsMarketing Best PracticesHigh-Volume EnvironmentCampaign Deployment

About the role

Key responsibilities & impact

Build and launch email, mobile push, and SMS campaigns end to end, including HTML coding, setup, audience selection, and deployment.
Code emails in HTML templates using Sailthru.
Set up and send push campaigns in Sailthru and SMS campaigns in Attentive.
Build and maintain lifecycle and automation workflows.
Create and maintain audience lists and segments.
Proof and QA every campaign before launch.
Contribute to the CRM channels A/B testing roadmap by developing hypotheses, running tests, and making recommendations.
Analyze channel and campaign performance and provide actionable learnings and next steps.
Handle ad-hoc requests from the CRM team and other departments.
Keep current on best practices, tools, and industry trends.
Travel to the Los Angeles, California HQ twice a year for all-company summits.

Requirements

What you’ll need

Bachelor’s degree.
1 to 3 years of email marketing and email production experience.
1 to 3 years of HTML experience in an ESP platform (Sailthru experience preferred).
Ownership and follow-through: you take work from assignment to completion and drive issues and open items to resolution.
A proactive, reliable communicator: you share status, flag risks or delays early, confirm when work is complete, and partner well across departments.
Responsive and dependable with time-sensitive and launch-critical work, seeing it through to completion.
Sharp attention to detail and strong QA discipline across desktop and mobile.
Strong analytical skills, with the ability to form a hypothesis and a point of view from data and turn it into actionable recommendations.
Strong organizational skills and the ability to manage multiple projects at once.
Self-directed and comfortable with a steady flow of recurring requests in a fast-paced, high-volume environment.
Employment with Thrive Market requires that employees be based in the United States throughout employment.

Benefits

Comp & perks

Comprehensive health benefits (medical, dental, vision, life and disability)
Competitive salary + equity
401k plan
9 Observed Holidays
Flexible Paid Time Off
Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences
Ability to work in our beautiful office in Playa Vista
Free Thrive Market membership with exclusive employee discount
Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform
Stock Options
Health & Wellness Benefits