Supervisor, Marketing Strategy

Thryv

. Lead and develop a team of Campaign Management and National Optimization professionals .

Posted 9/18/2026full-timeRemote • United StatesMid-LevelSenior💰 $57,000 - $76,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading digital marketing strategies and campaign management while ensuring high-quality client service and team performance. Proficient in data analysis, cross-channel marketing, and people leadership to drive revenue growth and operational efficiency.

Highest-signal resume keywords

Digital Marketing ExperiencePeople Leadership SkillsData Analysis SkillsAdvanced Excel SkillsBid Management Tools Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingSEMSEOData AnalysisProposal DevelopmentPerformance AccountabilityCross-Channel StrategyInventory EvaluationClient CommunicationCampaign Management

Soft Skills

Written CommunicationVerbal CommunicationCoachingTeam CollaborationProblem Solving

Tools & Technologies

Microsoft Office SuiteTeamsZoomAcquistoSkaiMarin

Certifications & Qualifications

Google AnalyticsGoogle AdsGoogle Display

Industry Keywords

Pay-Per-Click MechanicsKPI AlignmentClient ServicesRevenue GrowthPerformance Reviews

About the role

Key responsibilities & impact

Lead and develop a team of Campaign Management and National Optimization professionals
Build cross-channel digital marketing strategies aligned with client objectives and KPIs
Support Client Services and New Business teams to drive revenue growth and maintain team performance and client service quality
Research clients, industries, and objectives to develop innovative cross-channel strategic plans
Conduct inventory evaluations and prepare formal proposals
Collaborate cross-functionally on onboarding, launch, and post-fulfillment of custom programs
Support Campaign Managers throughout the program lifecycle
Share digital marketing knowledge, experience, and industry updates with teammates
Support Sales with new business proposal delivery and coach representatives on strategies and products
Lead as a technical and strategic expert on client pitch calls as needed
Identify efficiency opportunities and streamline proposal and onboarding processes
Manage hiring, onboarding, workload distribution, and day-to-day guidance for direct reports
Set performance expectations and conduct one-on-ones, coaching, and formal performance reviews
Identify development needs and create growth plans
Serve as escalation point for complex client or campaign issues
Ensure timely resolution, process consistency, and quality control across campaign performance and client communications

Requirements

What you’ll need

Bachelor's degree (or international equivalent) or equivalent experience, required
Degree in Business, Marketing, or related field
5+ years of related experience, required
7+ years of related experience, preferred
Digital marketing experience including SEM, SEO, websites, listings management, social media, and display
Experience working with bid management tools such as Acquisto, Skai, or Marin
Strong industry knowledge of pay-per-click mechanics, analysis, and reporting
Proven written and verbal communication skills
Technical aptitude with Microsoft Office Suite, Teams, Zoom, and related tools
Advanced Excel skills, including pivot tables, VLOOKUPs, HLOOKUPs, macros, and conditional formatting
Strong data analysis skills
People leadership skills, including setting expectations, delegation, identifying skill gaps, and performance accountability
Ability to travel less than 5% of the time
Must be 18 years of age or older
Must successfully complete the pre-employment screening process
Must successfully complete required training or orientation courses
Certifications in Google Analytics, Google Ads, and Google Display preferred or ability to obtain

Benefits

Comp & perks

Work from anywhere – Thryv is a Remote First company
Competitive medical, dental, and vision plans
Wellness program with added incentives
401(k) savings plan with company match
Employee stock purchase plan
Continuing education benefits with tuition assistance programs
One week of paid time off at the end of the year, in addition to the standard paid time off policy