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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing omnichannel commerce media strategies, leveraging platforms like Amazon and Criteo to drive brand awareness and sales. Proficient in data analysis to inform strategic recommendations and optimize campaign performance.
Highest-signal resume keywords
Omnichannel Commerce Media Strategy DevelopmentExpert-Level Knowledge of Commerce Media PlatformsData Analysis and InsightsCampaign Management with $500K+ BudgetsClient Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Commerce MediaPaid CommerceCampaign ExecutionData AnalyticsCross-Channel AnalysisOmnichannel Strategy Development
Soft Skills
Client CommunicationCollaborationTime ManagementThought Leadership
Tools & Technologies
Amazon DSPAmazon SearchWalmartCriteoSkaiAnalytic IndexPacvueHelium10Tinuiti’s Product App Suite
Certifications & Qualifications
Annual Certifications for Commerce Media Platforms
Industry Keywords
Commerce Media ChannelsBrand AwarenessSales VolumeAgency Best Practices
About the role
Key responsibilities & impact- Build, drive, and optimize search marketing campaigns across commerce media channels such as Amazon DSP, Amazon Search, Walmart, and Criteo
- Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person interactions
- Develop omnichannel commerce media strategies tailored to client goals and challenges
- Identify marketing opportunities and repurpose strategies to increase brand awareness and sales volume
- Integrate Tinuiti’s product and technology suite into channel activations
- Use Tinuiti’s app suite for daily work, client questions, feedback, recommendations, and client communications
- Analyze cross-channel data and trends to make strategic recommendations
- Achieve Same Store Growth targets using data analytics
- Educate clients and internal colleagues on commerce media platform updates and benefits
- Demonstrate thought leadership and contribute to agency best practices
- Collaborate with channel specialists to share knowledge and best practices
- Delegate work across commerce team members
- Diagnose omnichannel opportunities and implement improvements
- Experiment with new strategies and tools
- Prioritize and manage time across clients, partners, and internal initiatives
- Own assigned accounts, manage day-to-day operations, quality-check deliverables, and monitor performance
Requirements
What you’ll need- 5-7 years of experience in commerce media, paid commerce, or senior media planning roles
- Proven track record executing successful campaigns with monthly budgets of $500K+
- Experience with commerce media platforms such as Amazon, Walmart, and Criteo preferred
- Experience with Skai, Analytic Index, Pacvue, and Helium10 preferred
- Maintain annual certifications for relevant commerce media platforms applicable to the book of business
- Expert-level knowledge of relevant commerce media platforms
- Ability to analyze cross-channel data and insights
- Ability to develop omnichannel commerce media strategies
- Ability to use Tinuiti’s product app suite in day-to-day work
Benefits
Comp & perks- Unlimited paid time off
- 20 paid holidays
- Fully remote environment
- Flexible work arrangements
- Medical, Dental, Vision, Life & Disability insurance
- Flexible Spending Accounts
- Retirement plan with match up to 4% of contributions at 100%
- Fringe
- Forma
- Unlimited Telemedicine and Teletherapy at no cost
- Thankful giving
- Equity
- Birthing parents receive 16 weeks of leave with 100% pay
- Partners receive 12 weeks of parental leave with 100% pay
- On-demand learning
- Mentorship program
- Leadership and management development programs and resources
- Monthly variable revenue payment opportunity through RevShare
- Discretionary annual performance bonus
