Tinuiti

Director

• Lead analytics strategy for a portfolio of client businesses
• Develop holistic, enterprise-level measurement frameworks tied to broader business impact
• Design and oversee multi-year learning agendas and testing roadmaps
• Advise senior client stakeholders on measurement strategy, analytical implications, and industry shifts
• Identify and scope advanced analytics opportunities and support growth of analytics work
• Use and shape reporting, BI, dashboarding, visualization, and insight-delivery environments
• Partner with BI and Data Engineering leads on data environments and strategic vision
• Guide incrementality testing, forecasting, campaign evaluation, and modern measurement approaches
• Help clients transition to privacy-safe and integrated marketing measurement
• Ensure analytical outputs are accurate, decision-useful, and connected to client KPIs
• Translate complex statistical and methodological concepts into business recommendations
• Connect Planning, Investment, Media, and Analytics teams
• Improve organizational analytical maturity and cross-channel data usage
• Monitor trends in measurement, privacy, AI, and media analytics
• Develop POVs and narratives around industry changes
• Manage and develop Senior Analyst and/or Manager direct reports
• Coach team members on data storytelling and strategic thinking
• Support hiring, training, capability building, and succession planning
• Foster a people-first culture focused on accountability, curiosity, and continuous improvement

Director, Insights

Account Executive

• Foster strong, transparent relationships with clients
• Identify and pursue account growth and cross-selling opportunities aligned with client strategic goals and company offerings
• Use client business knowledge, industry trends, and KPIs to provide strategic guidance and impactful solutions
• Champion innovative thinking and inspire development of leading-edge solutions
• Work with marketing, sales, and product development teams to align client solutions with business goals
• Serve as the point of contact for client communications
• Provide timely project progress and outcome updates
• Address client concerns and resolve issues efficiently
• Educate clients on strategic directions and decisions
• Maintain and apply knowledge of market developments, emerging trends, and industry best practices
• Leverage knowledge of SEM, SEO, CRO, Social, Shopping, Display, and other digital channels to develop strategic plans tied to client business goals

Client Partner – Account Director

Analyst

• Create and lead the analytics strategy for an account
• Learn the client’s business and understand their media strategy
• Shape annual learning agendas, testing plans, and analysis roadmaps
• Recommend measurement approaches to evaluate media effectiveness, assess tactical performance, and support channel expansion decisions
• Identify high-value business and marketing questions to answer
• Deliver clear, concise, and useful insights to clients and internal teams
• Monitor client health, satisfaction, and dissatisfaction and proactively address issues
• Use business intelligence tools, dashboards, reporting environments, and Bliss Point applications where relevant
• Improve reporting, dashboarding, workflow clarity, and scalable account-level insight delivery
• Stay current on product capabilities, analytics technologies, and industry developments
• Translate technical outputs, data structures, and measurement realities into client-relevant language
• Propose tests, analyses, and reporting approaches using quantitative methods and statistics
• Lead analytical capabilities and solutions including segmentation, campaign evaluations, custom reporting, dashboard logic, and cross-channel performance analysis
• Connect data across channels, platforms, and reporting environments
• Perform quality control for analysis, reporting, and data visualization
• Use SQL and related analytical tools to extract, validate, and interpret data
• Collaborate with media, client strategy, and analytics teams
• Apply evolving analytics, experimentation, attribution, and performance measurement practices to account strategy
• Connect analytics work to Tinuiti’s broader capabilities and integrated ways of working

Lead Analyst

Strategist

• Build, drive, and optimize search marketing campaigns across commerce media channels such as Amazon DSP, Amazon Search, Walmart, and Criteo
• Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person interactions
• Develop omnichannel commerce media strategies tailored to client goals and challenges
• Identify marketing opportunities and repurpose strategies to increase brand awareness and sales volume
• Integrate Tinuiti’s product and technology suite into channel activations
• Use Tinuiti’s app suite for daily work, client questions, feedback, recommendations, and client communications
• Analyze cross-channel data and trends to make strategic recommendations
• Achieve Same Store Growth targets using data analytics
• Educate clients and internal colleagues on commerce media platform updates and benefits
• Demonstrate thought leadership and contribute to agency best practices
• Collaborate with channel specialists to share knowledge and best practices
• Delegate work across commerce team members
• Diagnose omnichannel opportunities and implement improvements
• Experiment with new strategies and tools
• Prioritize and manage time across clients, partners, and internal initiatives
• Own assigned accounts, manage day-to-day operations, quality-check deliverables, and monitor performance

Commerce Media Strategist

• Plan and improve full-funnel TV, video, audio, and display programs
• Translate data and media learnings into clear decisions
• Run practical innovations and scale what works
• Use Bliss Point insights to focus investment where it performs best
• Partner with Client Leadership, Media Investment, Econometrics, Creative, Search, Social, Commerce/Retail Media, and other channel teams
• Turn business goals into TVAD plans across awareness, consideration, and performance
• Lead day-to-day client strategy and execution
• Present growth-focused updates and QBRs connecting media to revenue, CAC, LTV, and incremental reach
• Connect TVAD with Search, Social, Commerce/Retail Media, CRM, and Creative
• Teach clients and teams and codify playbooks
• Use DSP goal strategies, pacing, frequency, brand safety, and verification responsibly
• Pilot, measure, and scale platform innovations
• Apply Bliss Point insights to shape budgets and innovations
• Provide structured feedback to improve tools
• Design valid TVAD tests, including geo/lift, holdout, A/B, or time-series tests
• Define success thresholds and maintain a steady measurement cadence
• Forecast expected impact and risk
• Explain and advocate for Tinuiti’s measurement and attribution framework
• Explain model caveats when recommending changes
• Support data and operations health
• Reduce recurring waste such as unmanaged frequency, low-quality inventory, and overlap
• Help the Pod adopt better ways of working

TV, Video, Audio & Display Strategist

• Plan and improve full-funnel TV, video, audio, and display programs to grow new customers, revenue, and LTV while maintaining efficiency
• Translate data and media learnings into clear decisions
• Use Bliss Point insights including Forecasting, Always-On Incrementality, Brand Equity, Creative Insights, and Customer Insights to focus investment
• Partner with Client Leadership, Media Investment, Econometrics, Creative, Search, Social, and Commerce/Retail Media teams
• Turn business goals into TVAD plans across awareness, consideration, and performance channels
• Lead day-to-day client strategy and execution
• Present growth-focused updates and QBRs connecting media to business outcomes
• Connect TVAD with Search, Social, Commerce/Retail Media, CRM, and Creative
• Use DSP capabilities and optimization responsibly, including goal strategies, pacing, frequency, brand safety, and verification
• Pilot initiatives safely, measure results, and scale what works
• Apply Bliss Point insights to shape budgets and innovations
• Design TVAD tests such as geo/lift, holdout, powered A/B, or time-series tests
• Define success thresholds and maintain a regular measurement cadence
• Forecast expected impact and risk
• Explain and advocate for Tinuiti’s measurement and attribution framework
• Explain model caveats when recommending changes and support data/operations health
• Reduce waste from unmanaged frequency, low-quality inventory, and overlap
• Help the Pod adopt better ways of working
• Drive KPIs across growth, quality, innovation, product/AI adoption, and efficiency

TV, Video, Audio & Display Strategist – Analytics Focused

Financial Planning and Analysis

• Strategic planning responsibilities for Tinuiti, an independent full-funnel marketing agency
• Work within a company managing $4 billion in digital media and employing more than 1,200 people
• Support Tinuiti’s growth and accountability objectives across media and measurement
• Contribute to the agency’s work across Commerce, Search, Social, TV & Audio, and related areas

Vice President – Strategic Planning

Creative Strategist

• The posting does not provide specific responsibilities or duties for the Director, Creative Strategy role
• Tinuiti is an independent full-funnel marketing agency delivering media, measurement, and growth solutions across Commerce, Search, Social, TV & Audio, and more

Director, Creative Strategy

• The posting does not provide specific responsibilities or duties for the Creative Strategist role
• Work is performed in a fully remote environment

Manager

• Build, drive, and optimize Search marketing campaigns across commerce media channels such as Amazon DSP, Amazon Search, Walmart, and Criteo
• Develop sophisticated omnichannel commerce media strategies tailored to client goals
• Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person interactions
• Identify new marketing opportunities and repurpose existing strategies to improve brand awareness and sales volume
• Analyze cross-channel data and insights to interpret trends and make strategic recommendations
• Achieve Same Store Growth targets using data analytics to optimize campaign performance
• Integrate Tinuiti’s product and technology suite into channel activations
• Use Tinuiti’s product app suite in day-to-day work, answer questions, provide feedback, and use the app for client communications
• Educate clients and internal colleagues on commerce media platform updates and benefits
• Demonstrate thought leadership and contribute insights internally and externally
• Collaborate with channel specialists to share knowledge and best practices
• Delegate effectively across commerce team members
• Assess and diagnose omnichannel opportunities for improvement and implement changes
• Experiment with new strategies and tools to drive continuous improvement
• Prioritize and manage time across clients, partner relationships, and internal initiatives
• Own assigned accounts, manage day-to-day operations, quality-check deliverables, and monitor performance

Manager, Commerce Media – Amazon Search

Performance Marketing

• Plan and improve full-funnel Paid Social programs across Meta, TikTok, Pinterest, Snapchat, and Reddit
• Grow new customers, revenue, and LTV
• Use data and creative learnings to make decisions, test campaigns, and scale winning ideas
• Use automation and Bliss Point insights to focus spend on best-performing areas and reduce waste
• Collaborate with Creative, Analytics, Product/Bliss Point, and Client Leadership in the Pod
• Turn best practices into repeatable playbooks
• Translate business goals into Paid Social plans covering prospecting, retargeting, and loyalty
• Set client expectations, explain options and trade-offs, and report business-impact results
• Teach clients and teammates and document reusable practices
• Test platform features and automation, including Meta Advantage+, value optimization, CAPI, TikTok Smart Performance, and Pinterest Performance+
• Apply Bliss Point insights to guide budgets, tests, and creative/audience decisions
• Design holdout/lift tests or A/B tests, define success criteria, and maintain a regular reporting cadence
• Maintain healthy data and tracking, including pixels, CAPI, event mapping, UTMs, and GA4
• Reduce creative fatigue, overlapping audiences, and learning-phase resets
• Help the Pod adopt better ways of working
• Pilot and scale automation and Bliss Point-guided allocations with proven incremental impact

Paid Social Strategist

• Create and lead the analytics strategy for an account
• Learn client businesses and understand their media strategies
• Shape annual learning agendas, testing plans, and analysis roadmaps
• Recommend measurement approaches to evaluate media effectiveness and tactical performance
• Identify high-value business and marketing questions
• Deliver clear, concise, actionable insights to clients and internal teams
• Monitor client health, satisfaction, and dissatisfaction and proactively address issues
• Use business intelligence tools, dashboards, reporting environments, and Bliss Point applications to generate insights and develop recommendations
• Improve reporting, dashboarding, workflow clarity, and scalable account-level insight delivery
• Stay current on product capabilities, analytics technologies, industry developments, experimentation, attribution, and performance measurement practices
• Translate technical outputs, data structures, and measurement realities into client-relevant language
• Lead analytical capabilities and solutions including segmentation, campaign evaluations, custom reporting, dashboard logic, and cross-channel performance analysis
• Connect data across channels, platforms, and reporting environments
• Perform quality control for analysis, reporting, and data visualization
• Use SQL and related analytical tools to extract, validate, and interpret data
• Collaborate with media, client strategy, and analytics teams
• Apply insights to planning, optimization, investment decisions, and account strategy
• Connect analytics work to Tinuiti capabilities and integrated cross-functional ways of working

Insights Lead Analyst

• Lead analytics strategy for a portfolio of client businesses
• Develop holistic, enterprise-level measurement frameworks
• Design and oversee multi-year learning agendas and testing roadmaps
• Build relationships with senior client stakeholders and advise on measurement strategy
• Identify opportunities for advanced analytics and support growth of analytics work
• Serve as senior guardian of analytical client relationships
• Shape reporting, BI, dashboarding, and insight-delivery environments
• Partner with BI and Data Engineering leads on data environments
• Improve dashboards, visualizations, and strategic readouts
• Recommend improvements involving technologies, data platforms, and measurement
• Lead measurement connecting media performance to business outcomes, brand health, and enterprise ROI
• Guide incrementality testing, forecasting, campaign evaluation, and modern measurement approaches
• Help clients adopt privacy-safe and integrated marketing measurement strategies
• Distill statistical and methodological concepts into business implications and recommendations
• Connect Planning, Investment, Media, and Analytics teams
• Raise organizational analytical maturity and improve cross-channel data usage
• Track trends in measurement, privacy, AI, and media analytics
• Create points of view and narratives around industry changes
• Own the quality, usefulness, and business relevance of analytics strategy and outputs
• Turn ambiguous business questions into structured analytical approaches
• Identify and escalate growth opportunities
• Improve analytical standards, workflows, and rigor
• Manage and develop Senior Analyst and/or Manager direct reports
• Coach team members in data storytelling and strategic thinking
• Support hiring, training, capability building, and succession planning
• Foster a people-first team culture

• Oversee strategy and execution across commerce media and marketplace/retail dynamics
• Ensure consistently excellent delivery and act as a senior partner to client teams
• Set standards for craft, testing, and operational discipline
• Champion product- and measurement-led ways of working
• Build a strong bench of commerce talent
• Cover leave-of-absence and team gaps across client businesses
• Support client teams and new business initiatives as a flexible organizational resource
• Participate in collaboration, innovation, continuous improvement, and accountability
• Set goals and performance expectations for teams
• Own quality control and ensure standards, templates, and review rhythms are in place
• Manage key client relationships as the senior Commerce leader
• Lead strategic client touchpoints and presentations for senior audiences
• Anticipate performance, platform, retail, and operational risks and guide early resolution
• Champion Tinuiti’s product and technology suite in commerce delivery
• Partner with Product, Analytics, I&G, Creative, and other channels to improve workflows
• Monitor commerce platform changes and update playbooks, recommendations, and training
• Oversee complex commerce performance analysis and evidence-based recommendations
• Set expectations for testing rigor, learning loops, and documented learnings
• Ensure teams consistently monitor and explain performance and recommended changes
• Oversee comprehensive commerce strategies using platform and marketplace expertise
• Uphold and evolve Tinuiti Way commerce standards across accounts and teams
• Promote alignment between commerce strategies, full-funnel plans, and the broader media mix
• Drive growth, retention, and profitability outcomes for commerce clients
• Sponsor innovation in commerce tactics, platform features, workflows, and scalable playbooks
• Identify and reduce operational waste through standards and safeguards
• Track client growth, retention, delivery quality, innovation adoption, and people outcomes

Director, Commerce

• Create and lead analytics strategy for client accounts
• Learn client businesses and understand their media strategies
• Lead development of annual learning agendas, testing plans, and analysis roadmaps
• Support thought leadership as required
• Recommend methods to measure media and connect results to bottom-line outcomes
• Recommend methods to test and assess current tactics and channel expansion
• Propose ongoing tests and analyses using quantitative methods and statistics
• Build analytical capabilities and solutions, including segmentation, modeling, and campaign evaluations
• Monitor technological and industry developments and provide client recommendations
• Perform quality control for analysis, reporting, and data visualization
• Lead cross-functional relationships in the daily execution of analytics projects and initiatives
• Ensure deliverables are high quality, timely, and aligned with expectations and business needs
• Deliver clear, concise, and useful insights using storytelling skills
• Identify cross-sell opportunities through client key words and indicators and escalate opportunities appropriately
• Monitor client health, happiness, and dissatisfaction signals