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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and optimizing omnichannel commerce media strategies, leveraging data analytics to drive campaign performance and achieve growth targets. Strong ability to foster client relationships and educate stakeholders on commerce media platforms and best practices.
Highest-signal resume keywords
Commerce Media Strategy DevelopmentData Analytics for Campaign OptimizationClient Relationship ManagementExperience with Commerce Media PlatformsCampaign Execution and Performance Monitoring
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Commerce MediaData AnalysisCampaign ManagementBudget ManagementOmnichannel Marketing
Soft Skills
Strong CommunicationCollaborationTime ManagementDelegationThought Leadership
Tools & Technologies
Tinuiti Product App SuiteAmazonWalmartCriteoSkaiAnalytic IndexPacvueHelium10
Certifications & Qualifications
Commerce Media Platform Certifications
Industry Keywords
Commerce MediaPaid CommerceMedia PlanningBrand AwarenessSales Volume
About the role
Key responsibilities & impact- Build, drive, and optimize Walmart Search and other commerce media marketing campaigns
- Develop omnichannel commerce media strategies tailored to client goals and challenges
- Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person interactions
- Identify marketing opportunities and repurpose strategies to increase brand awareness and sales volume
- Integrate Tinuiti’s product and technology suite into channel activations
- Use Tinuiti’s product app suite in day-to-day work, answer questions, provide improvement recommendations, and use the app for client communications
- Analyze cross-channel data and insights to interpret trends and make strategic recommendations
- Achieve Same Store Growth targets using data analytics to drive decisions and optimize campaign performance
- Educate clients and internal colleagues on commerce media platform updates and benefits
- Demonstrate thought leadership and contribute insights internally and externally
- Collaborate with channel specialists to share knowledge and best practices
- Delegate effectively across commerce team members
- Diagnose omnichannel opportunities and implement improvements
- Experiment with new strategies and tools
- Prioritize and manage time across clients, partner relationships, and internal initiatives
- Own assigned accounts, manage day-to-day operations, quality-check deliverables, and monitor performance
Requirements
What you’ll need- 5-7 years of experience in commerce media, paid commerce, or senior media planning roles
- Proven track record of executing successful campaigns with monthly budgets
- Experience with commerce media platforms such as Amazon, Walmart, and Criteo preferred
- Experience with Skai, Analytic Index, Pacvue, and Helium10 preferred
- Maintain annual certifications for relevant commerce media platforms applicable to the book of business
- Expert-level knowledge of relevant commerce media platforms
Benefits
Comp & perks- Unlimited paid time off
- Fully remote environment
- Flexible work arrangements
- 20 paid holidays
- Medical, Dental, Vision, Life & Disability insurance
- Flex Spending Accounts
- Retirement match up to 4% of contributions at 100%
- Fringe
- Forma
- Unlimited Telemedicine and Teletherapy at no cost
- Thankful giving
- Equity
- Birthing parents receive 16 weeks of leave with 100% pay
- Partners receive 12 weeks of parental leave
- On-demand learning
- Mentorship program
- Leadership and management development programs and resources
- Monthly variable revenue payment opportunity through RevShare
- Discretionary annual performance bonus
