Insights Lead Analyst

Tinuiti

. Create and lead analytics strategy for client accounts .

Posted 9/24/2026full-timeRemote • New York • United StatesSenior💰 $125,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing analytics, utilizing quantitative methods and advanced analytical tools to drive strategic decision-making and client success. Proficient in statistical analysis, predictive modeling, and data visualization to deliver actionable insights and enhance client relationships.

Highest-signal resume keywords

Marketing AnalyticsStatistical AnalysisPredictive ModelingR ProgrammingSQL

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Quantitative MethodsData AnalysisSegmentationCampaign EvaluationLTV CalculationsData VisualizationQuality ControlTesting PlansAnalysis RoadmapsClient Business Understanding

Soft Skills

Communication SkillsInterpersonal SkillsProblem SolvingTime ManagementStorytelling Skills

Tools & Technologies

TableauPower BIMetricSnowflakeRedshiftMicrosoft ExcelMicrosoft PowerPoint

Industry Keywords

Analytics StrategyMedia StrategiesClient RelationshipsCross-Functional CollaborationClient Health Monitoring

Tech Stack

Tools & technologies

Amazon RedshiftPythonSQLTableau

About the role

Key responsibilities & impact

Create and lead analytics strategy for client accounts
Learn client businesses and understand their media strategies
Lead development of annual learning agendas, testing plans, and analysis roadmaps
Support thought leadership as required
Recommend methods to measure media and connect results to bottom-line outcomes
Recommend methods to test and assess current tactics and channel expansion
Propose ongoing tests and analyses using quantitative methods and statistics
Build analytical capabilities and solutions, including segmentation, modeling, and campaign evaluations
Monitor technological and industry developments and provide client recommendations
Perform quality control for analysis, reporting, and data visualization
Lead cross-functional relationships in the daily execution of analytics projects and initiatives
Ensure deliverables are high quality, timely, and aligned with expectations and business needs
Deliver clear, concise, and useful insights using storytelling skills
Identify cross-sell opportunities through client key words and indicators and escalate opportunities appropriately
Monitor client health, happiness, and dissatisfaction signals

Requirements

What you’ll need

5–7 years of experience in marketing analytics roles
Proven track record of working with clients, understanding their business, and executing quantitative methods
Demonstrated success analyzing data and using analytics tools to drive marketing decisions
Excellent communication and interpersonal skills
In-depth experience with statistical analysis, predictive modeling, LTV calculations, and other quantitative methods
Experience using R, Python, and SQL
Ability to problem solve independently with R, Python, and SQL
Advanced skills in business intelligence platforms such as Tableau, Power BI, and Metric
Advanced skills in data architecture such as Snowflake and Redshift
Advanced computer skills including Microsoft Excel and PowerPoint
Ability to multitask, prioritize, and manage time effectively across clients, partner relationships, and internal initiatives

Benefits

Comp & perks

Unlimited paid time off
Fully remote environment
Flexible time off
20 paid holidays, including multiple long weekends
Medical, dental, vision, life and disability insurance
Flexible Spending Accounts
Retirement plan with match up to 4% of contributions at 100%
Fringe
Forma
Unlimited telemedicine and teletherapy at no cost
Thankful giving
Equity
Birthing parents receive 16 weeks of leave with 100% pay
Partners receive 12 weeks of parental leave with 100% pay
On-demand learning
Mentorship program
Leadership and management development programs and resources
Monthly variable revenue payment opportunity through RevShare
Discretionary annual performance bonus