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Tinuiti

TV, Video, Audio & Display Strategist

Tinuiti

. Plan and improve full-funnel TV, video, audio, and display programs .

Posted 9/29/2026full-timeRemote • United StatesMid-LevelSenior💰 $85,000 - $100,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing full-funnel media strategies, including TV, video, audio, and display, with a strong focus on data-driven decision-making and client collaboration. Proficient in utilizing advanced analytics and measurement frameworks to connect media investments to business outcomes.

Highest-signal resume keywords
TV/Video/Audio/Display ManagementMedia AnalyticsDSP/Ad Platform FamiliarityForecasting AbilityClient Communication

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Data AnalysisIncrementality/Lift KnowledgeA/B TestingAdvanced Excel/SheetsSQL FamiliarityGA4 ExperienceMeasurement FrameworksBudget ShapingTesting DesignPerformance Metrics
Soft Skills
Client-Ready StorytellingClear Expectation-SettingStructured FeedbackCollaborationTeaching and Codifying
Tools & Technologies
DSPsAd PlatformsAnalytics PlatformsMedia Investment ToolsCreative Tools
Industry Keywords
Full-Funnel MarketingMedia InvestmentEconometricsIncremental ReachRevenue ConnectionFrequency ManagementPMPsChannel TeamsClient LeadershipBliss Point Insights

Tech Stack

Tools & technologies
SQL

About the role

Key responsibilities & impact
  • Plan and improve full-funnel TV, video, audio, and display programs
  • Translate data and media learnings into clear decisions
  • Run practical innovations and scale what works
  • Use Bliss Point insights to focus investment where it performs best
  • Partner with Client Leadership, Media Investment, Econometrics, Creative, Search, Social, Commerce/Retail Media, and other channel teams
  • Turn business goals into TVAD plans across awareness, consideration, and performance
  • Lead day-to-day client strategy and execution
  • Present growth-focused updates and QBRs connecting media to revenue, CAC, LTV, and incremental reach
  • Connect TVAD with Search, Social, Commerce/Retail Media, CRM, and Creative
  • Teach clients and teams and codify playbooks
  • Use DSP goal strategies, pacing, frequency, brand safety, and verification responsibly
  • Pilot, measure, and scale platform innovations
  • Apply Bliss Point insights to shape budgets and innovations
  • Provide structured feedback to improve tools
  • Design valid TVAD tests, including geo/lift, holdout, A/B, or time-series tests
  • Define success thresholds and maintain a steady measurement cadence
  • Forecast expected impact and risk
  • Explain and advocate for Tinuiti’s measurement and attribution framework
  • Explain model caveats when recommending changes
  • Support data and operations health
  • Reduce recurring waste such as unmanaged frequency, low-quality inventory, and overlap
  • Help the Pod adopt better ways of working

Requirements

What you’ll need
  • 5–7 years managing TV/video/audio/display at scale with end-to-end ownership, or 5–7 years in analytical roles with strong media analytics exposure
  • Familiarity with DSPs/ad platforms, verification/IVT/viewability, audience/data usage, and frequency management
  • Comfortable coordinating with publishers/PMPs/partners
  • Knowledge of incrementality/lift and basic A/B testing
  • Forecasting ability
  • Ability to connect media to revenue, CAC, LTV, incremental reach/attention
  • Advanced Excel/Sheets
  • SQL familiarity preferred
  • GA4 and platform analytics experience
  • Clean documentation and communication
  • Client-ready storytelling and clear expectation-setting
  • Ability to partner effectively with Econometrics, Creative, channel teams, and Client Leadership

Benefits

Comp & perks
  • Unlimited paid time off
  • Fully remote environment
  • Flexible work schedule
  • 20 paid holidays
  • Medical, Dental, Vision, Life & Disability insurance
  • Flex Spending Accounts
  • Retirement match up to 4% of contributions at 100%
  • Fringe
  • Forma
  • Unlimited Telemedicine and Teletherapy at no cost
  • Thankful giving
  • Equity
  • Birthing parents receive 16 weeks of leave with 100% pay
  • Partners receive 12 weeks of parental leave with 100% pay
  • On-demand learning
  • Mentorship program
  • Leadership and management development programs and resources
  • Monthly variable revenue payment opportunity through RevShare
  • Discretionary annual performance bonus