Marketing Performance & Insights Manager – 12 Month FTC

. Own the end-to-end Marketing measurement strategy across channels .

Posted 9/25/2026full-timeUnited KingdomMid-LevelSeniorWebsite

Tools & technologies

SQL

Key responsibilities & impact

Own the end-to-end Marketing measurement strategy across channels
Own and optimise Marketing reporting
Publish standardised weekly and monthly reporting linking campaign and channel activity to results and ROI
Translate reporting findings into actionable marketing insights and recommendations
Support annual planning, target setting, forecasting, and performance modelling across pipeline, revenue, registrations, and lead generation
Develop and maintain automated dashboards across Marketing channels
Explore prompt-based reporting using AI models
Deliver week-on-week insights on campaign performance against goals and benchmarks
Build, monitor, and improve MQL/SQL reporting in Salesforce
Partner with Inside Sales on marketing-qualified lead insight and prioritisation
Maintain universal UTM tracking and governance, including standardisation, validation, training, and quality monitoring
Identify A/B testing opportunities and document campaign learnings
Document campaign and channel benchmarks
Partner with Marketing Operations on improved Marketing processes and efficient campaign delivery and reporting

What you’ll need

5+ years' experience in Marketing Operations or a related field
Experience owning marketing performance reporting, attribution, campaign tracking, and measurement frameworks across multiple marketing channels
Strong understanding of UTM governance, data integrity, campaign taxonomy, and marketing measurement best practices
Experience building dashboards and automated reports
Specific experience using Salesforce and/or marketing automation and BI/reporting tools preferred
Experience translating campaign, channel, funnel, and pipeline data into clear insights, recommendations, and performance narratives for marketing stakeholders
Experience supporting annual planning, target setting, forecasting, or performance modelling across lead generation, registrations, pipeline, revenue, or ROI
Experience working with sales or inside sales teams on lead management, MQL/SQL reporting, pipeline visibility, and follow-up prioritisation
Strong analytical and problem-solving skills, with a data-driven approach to optimisation, troubleshooting, and decision-making
Familiarity with event, demand generation, and integrated marketing programmes
Ability to use AI tools and automation to improve reporting efficiency, scalability, and operational effectiveness
Experience supporting marketing automation platform improvements, implementations, or migrations would be beneficial

Comp & perks

Opportunities for professional development and advancement
Collaborative global team
Supportive and inclusive work environment
Workplace that values creativity, innovation and diversity
Opportunity to contribute to industry thought leadership, frameworks, benchmarks and collaboration
Opportunity to influence an industry-wide telecommunications transformation ecosystem