Tourisme Montréal

Manager

• Lead the strategic planning, implementation, and profile-building of Montréal Cruises
• Implement the strategic plan, five-year plan, and annual action plan
• Unite stakeholders and lead cross-functional projects
• Represent the organization at events for travel industry professionals
• Lead business development efforts to increase the number of cruises including Montréal in their itineraries and the number of passenger-days
• Develop media and distribution relationships in the cruise market
• Strengthen relationships with the cruise ecosystem, including DMCs, hoteliers, and attractions
• Organize and host familiarization tours
• Participate in the strategic planning and initiatives of Saint Lawrence Cruises
• Develop and implement the multichannel communications strategy, including newsletters, social media, and press releases
• Redesign and manage the Montréal Cruises toolkit
• Define the requirements for tools supporting business development activities
• Manage marketing and photography production requests with internal departments
• Guide terminal presence to ensure the customer experience and oversee customer insights surveys
• Coordinate cruise profile surveys and analyze their results
• Organize cruise-related events, including VIP lunches and webinars
• Maximize and develop media relationships and relationships with the distribution network
• Manage the Montréal Cruises budget and monitor it with financial partners

Development Manager – Cruises