Vice President, Marketing

Towne Park

. Direct activities and priorities of district managers and market support team members to maximize productivity and profitability .

Posted 9/17/2026full-timeRemote • District of Columbia • United StatesLead💰 $190,000 - $220,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong operations management capabilities with extensive experience in business development, client relationship management, and team leadership. Proficient in driving performance metrics and ensuring compliance with policies and procedures.

Highest-signal resume keywords

Operations Management ExperienceP&L ResponsibilityBusiness DevelopmentClient Relationship ManagementTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business Reporting ProceduresPerformance MeasurementsProject ManagementSales StrategiesLabor Trend AnalysisRecruitment InitiativesManagement Training ProgramsDiversity and Inclusion PracticesForecasting Workforce NeedsCompliance with Policies

Soft Skills

Written Communication SkillsVerbal Communication SkillsJudgment and DiscretionRelationship BuildingCoaching and Training

Tools & Technologies

MS OfficeExcelWordPowerPointOutlook

Industry Keywords

Multi-Unit OrganizationClient SatisfactionMarket Growth StrategiesCommunity Business RelationshipsProgressive Discipline

About the role

Key responsibilities & impact

Direct activities and priorities of district managers and market support team members to maximize productivity and profitability
Maintain knowledge of operational requirements and business reporting procedures
Ensure policies, procedures, and reporting comply throughout the market
Train and coach district managers, HR staff, and market support team members
Drive business metrics and performance measurements
Assess and improve work processes for functionality, effectiveness, and efficiency
Ensure teams meet client, associate, and company expectations
Establish and maintain associate, client, and potential client relationships
Identify business development opportunities and develop market growth strategies
Present and sell Towne Park services to potential and existing clients
Partner with sales managers on prospecting action plans and follow up on leads and referrals
Build local community business relationships
Nurture client relationships to drive satisfaction, retention, and promotion
Prepare for and conduct quarterly client meetings
Manage the market plan for achieving client promoter status
Analyze labor trends and staffing levels and forecast workforce needs
Partner with Talent Acquisition on recruitment initiatives
Recruit and develop management talent for growth and succession planning
Direct HR and training staff and evaluate training program effectiveness
Execute management training and development programs
Identify high-potential employees and prepare them for additional responsibility
Ensure adherence to pay, timekeeping, benefits, progressive discipline, rewards, and other policies
Address associate concerns and support diversity and inclusion

Requirements

What you’ll need

Must be located in Washington, D.C., Philadelphia, or Baltimore
Bachelor’s degree from a four-year college or university
Nine (9) years of operations management experience OR equivalent combination of education and/or experience
Previous P&L and income statement responsibility for a multi-unit organization
Extensive knowledge in sales, employment practices, and business development
Ability to plan, set priorities, and manage complex projects simultaneously under pressure
Computer proficiency and technical aptitude
Proficiency with MS Office, including Excel, Word, PowerPoint, and Outlook
Written and verbal communication skills
Ability to exercise judgment and discretion in significant company matters
Ability to represent the company effectively and appreciate diverse cultures
Ability to read and interpret business policies, procedures, equipment manuals, training materials, and corporate communications
Ability to compose professional internal and external business communications
Ability to travel up to 50%
Ability to perform the stated physical requirements, including lifting up to 50 pounds occasionally

Benefits

Comp & perks

Annual incentive bonuses may be available depending on job classification and policy guidelines
Medical, dental, and vision insurance
Accident insurance
Critical illness insurance
Hospital indemnity insurance
Telemedicine benefits
Company-paid basic life and AD&D insurance
Short-term and long-term disability insurance
401(k) retirement savings plan
Accrued PTO up to 136 hours per calendar year
6 paid holidays per calendar year
Up to 4 paid floating holidays per calendar year