Senior Marketing Manager

TradeLink

. Own all marketing activities for TradeLink, including brand, events, case studies, LinkedIn, and sales enablement .

Posted 9/29/2026full-timeMunich • GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing and communications, with a strong focus on brand management, event planning, and content creation. Proficient in using AI tools for content production and skilled in managing external partners and agencies.

Highest-signal resume keywords

B2B Marketing ExperienceEvent Planning and ManagementContent Creation Using AI ToolsStrong Deck-Building SkillsExcellent Written and Spoken German and English

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand ManagementEvent PlanningContent CreationBudget ManagementVideo EditingDeck BuildingCase Study DevelopmentSales EnablementPR ManagementCustomer Communication

Soft Skills

Proactive ApproachIndependent PrioritizationConfident Communication

Tools & Technologies

PowerPointGoogle SlidesCanvaFigmaClaudeChatGPTCapCutPremiereDescriptHubSpot

Industry Keywords

B2B SaaSLogisticsSupply ChainTrade ShowsWebinarsSales EnablementBrand BookTone of VoiceLanding PagesNewsletter

About the role

Key responsibilities & impact

Own all marketing activities for TradeLink, including brand, events, case studies, LinkedIn, and sales enablement
Maintain the brand book, tone of voice, and naming guidelines, and ensure consistent implementation across all marketing materials
Plan and manage customer events, trade shows such as LogiMAT, and webinars end to end, including budgeting and follow-up
Build a repeatable case study engine, approach customers, conduct interviews, and produce written and video case studies
Manage the company LinkedIn page and create content for the CEO
Serve as the internal point of contact for the PR agency, covering everything from press releases to data-driven content formats
Maintain and further develop the website, landing pages, blog, and newsletter in line with the company’s positioning
Create and maintain pitch decks, videos, and one-pagers for Sales
Brief, manage, and evaluate agencies and freelancers for demand generation, design, and video
Use Claude, ChatGPT, and image and video tools to produce content more quickly and to a higher standard
Work directly with the management team and manage external partners

Requirements

What you’ll need

At least 4 years of experience in B2B marketing, communications, or sales enablement
Ideally, experience in a role with largely sole responsibility for marketing
Strong deck-building skills using PowerPoint/Google Slides, Canva, or Figma
Excellent visual sensibility
Experience planning events or comparable projects, including budget management
Experience briefing and managing agencies or freelancers
Hands-on, regular experience using AI tools for text and image content creation, ideally including video
Independent brand judgment and the ability to advocate for it with Sales and management
Proactive, self-directed approach, with the ability to prioritize independently without detailed briefs
Confident communication with customers, the press, and senior stakeholders
Excellent written and spoken German and English
PR experience is a plus
Basic video editing skills, e.g., with CapCut, Premiere, or Descript, are a plus
Ideally, a B2B SaaS background with familiarity with or an affinity for HubSpot and Webflow, or an interest in logistics and supply chain

Benefits

Comp & perks

Impact, Innovation & Ownership: Help shape a fast-growing, AI-native B2B logistics startup
Small, focused pods with genuine ownership of outcomes
Influence over the product, customer solutions, growth, and brand
AI-Powered, Human-Led: Use AI to multiply your impact while applying human judgment, creativity, and ownership
Continuous feedback and 360° reviews
Personal development budget
Close collaboration with an experienced management team
Motivated and supportive team
Inclusive and diverse culture
Virtual team events and unforgettable offsites
Regular shared coworking days in Berlin and Munich
Share in the company’s success through the VSOP program