Regional Marketing Manager

Transoft Solutions Inc.

. Develop and execute a prioritized Regional Marketing Plan aligned with Business Unit strategy and Sales targets, including objectives, timelines and KPIs .

Posted 10/22/2026full-timeBirmingham • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing regional marketing plans aligned with business strategies and sales targets, while effectively managing marketing budgets and resources. Proven ability to lead teams, coordinate cross-functional activities, and leverage data for improved marketing performance.

Highest-signal resume keywords

B2B Marketing ExperienceIntegrated Marketing CampaignsCRM and Marketing Automation PlatformsLeadership and Team DevelopmentProject Management Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Regional Marketing Plan DevelopmentCampaign Performance MonitoringLead Generation StrategiesMarketing ROI ImprovementContent and Communications Oversight

Soft Skills

Strong Communication SkillsCollaboration SkillsOrganizational SkillsPrioritization SkillsRelationship Building

Tools & Technologies

Microsoft DynamicsMarketoEmail MarketingSocial Media MarketingMarketing Automation

Industry Keywords

Software MarketingSaaS MarketingTechnical Product MarketingMulti-Market EnvironmentCommercial Mindset

About the role

Key responsibilities & impact

Develop and execute a prioritized Regional Marketing Plan aligned with Business Unit strategy and Sales targets, including objectives, timelines and KPIs
Prioritize regional marketing activities and focus resources on high-impact initiatives
Lead, support and develop the regional marketing team, managing workload and performance
Coordinate Product Marketing, Sales, Digital Marketing and external partners to ensure consistent messaging, aligned timelines and effective execution
Oversee regional campaigns, content and communications across email, social media, paid media and marketing automation
Plan and manage regional events and training programs
Manage regional marketing budgets, purchase orders and resource allocation
Monitor campaign and pipeline performance to improve lead generation, conversion and marketing ROI
Scope, prioritize, track and report regional marketing activities, including progress, risks and dependencies
Improve marketing processes, tools, automation and reporting

Requirements

What you’ll need

Bachelor’s degree or diploma in Marketing, Business or a related discipline
5+ years of experience in B2B marketing
Proven track record of delivering integrated marketing campaigns
Experience developing marketing plans aligned with Sales objectives and wider commercial priorities
Strong leadership skills and experience providing direction, managing priorities and supporting development of others
Experience with CRM and marketing automation platforms, ideally including Microsoft Dynamics and Marketo
Commercial mindset and ability to use campaign, pipeline and performance data to make decisions and improve results
Excellent organizational and project management skills
Ability to prioritize competing requirements and coordinate activities across multiple teams and stakeholders
Strong communication and collaboration skills
Ability to build effective working relationships across Sales, Product Marketing, Digital Marketing and internal and external stakeholders
Experience within a software, SaaS, technical product or multi-market environment would be an advantage

Benefits

Comp & perks

Hybrid/flexible working environment embracing both in-person and remote work
Professional growth and development opportunities
Global community initiatives and donations
Fun work environment