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Senior Industry Executive, Marketing Solutions – Diversified Markets
TransUnion. Engage in prospecting activities through outbound communications, in-person meetings, trade shows, and conferences .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive enterprise sales experience with a focus on data-driven marketing solutions, effectively engaging CXO-level stakeholders and leveraging strong industry relationships to drive revenue growth. Proficient in managing the sales pipeline and leading negotiations to closure while adhering to company policies and maintaining confidentiality.
Highest-signal resume keywords
Enterprise Sales ExperienceData-Driven Marketing SolutionsAudience And Identity DataConnected TV And Programmatic AdvertisingNegotiation And Contract Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales DevelopmentLead GenerationProposal CreationContract NegotiationMeasurement And AttributionIdentity ManagementDevice/Identity GraphsMonetization StrategiesMedia MeasurementAnalytics
Soft Skills
TrustworthinessRespectful CommunicationSound Judgment
Industry Keywords
Global 1000MidmarketEmerging VerticalsCXO-Level StakeholdersTrade ShowsConferencesMedia Sales
About the role
Key responsibilities & impact- Engage in prospecting activities through outbound communications, in-person meetings, trade shows, and conferences
- Create revenue-generating opportunities
- Direct pipeline generation using sales development, marketing, and lead generation teams
- Understand customer needs and articulate TransUnion’s value proposition
- Respond to RFPs and create proposals
- Lead negotiations through contract signing and opportunity closure
- Work with current partners and new prospects
- Report to the Vice President of Sales
Requirements
What you’ll need- 5+ years of enterprise sales experience selling to Global 1000, midmarket, or emerging verticals
- Experience delivering a complete solution for data-driven marketing or analytics to CXO-level stakeholders
- Advanced understanding of audience and identity data supporting media sales
- Experience in one or more of Connected TV, Programmatic Advertising, Web Publishing, Video Publishing, and Media Measurement
- Experience with identity management, identity resolution, device/identity graphs, advanced TV, online and offline data, measurement and attribution, and monetization strategies
- Strong industry relationships in the referenced verticals
- Adherence to company policies, sound judgment, trustworthiness, safe working practices, respectful communication, and safeguarding confidential and proprietary information
Benefits
Comp & perks- Day-one eligibility for medical, dental, and vision coverage
- Supplemental health plan options
- Spousal, domestic partner, and eligible dependent coverage on select plans
- Tax-advantaged HSA and FSA accounts
- Company-paid basic life and AD&D insurance
- Optional voluntary life and AD&D insurance
- Short- and long-term disability
- Optional legal plan, pet insurance, and travel accident coverage
- Adoption assistance and fertility planning coverage
- Caregiver support
- Dependent Care FSA with possibility of an employer match
- Complimentary Care@Work membership
- Up to 12 weeks of paid parental leave with eligibility for a gradual return
- 401(k) with employer match
- Employee Stock Purchase Plan (ESPP)
- Financial wellness resources
- Career coaching
- Optional long-term care insurance
- Tuition reimbursement
- Flexible time off for exempt employees or paid time off for nonexempt employees
- Up to 12 paid holidays per year
- Commuter benefits
- Employee discounts
- Charitable gift matching
- Paid volunteer time off
- Corporate volunteer events
- 24/7 support including professional therapy, coaching, and emotional well-being programs
- Guided meditation and physical, mental, social, and financial wellness resources
- Professional development opportunities
- Commission earnings eligibility