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AI Marketing Strategist
Triple Whale 🐳. Lead customer activation for Moby, helping new users identify high-value initial use cases .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in customer activation and onboarding for Moby, leveraging strong media buying and growth marketing experience. Capable of translating customer goals into actionable workflows while maintaining strategic relationships and driving adoption of AI tools for marketing analysis and execution.
Highest-signal resume keywords
Media Buying ExperienceGrowth Marketing ExpertiseEcommerce Marketing KnowledgeAI Tool ProficiencyStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CAC UnderstandingROAS AnalysisLTV CalculationAOV MeasurementSQL Proficiency
Soft Skills
CuriosityCollaborative AttitudePrescriptive Teaching Ability
Tools & Technologies
MetaGoogleTikTokAmazonShopifyKlaviyoChatGPTReplitN8n
Industry Keywords
Customer SuccessSolutions ConsultingPerformance MarketingAttributionIncrementality
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Lead customer activation for Moby, helping new users identify high-value initial use cases
- Translate customer goals, team structures, marketing motions, and growth challenges into practical Moby workflows
- Enable customer operators to use Moby across paid media, measurement, creative, and growth planning
- Coach customers to evaluate Moby recommendations, ask better questions, and convert AI outputs into decisions
- Diagnose opportunities, recommend workflows, and build early customer trust during onboarding
- Maintain strategic customer relationships and drive adoption of new Moby use cases
- Identify repeatable activation patterns and create playbooks for the broader team
- Partner with product, design, and engineering to share customer feedback and improve Moby
- Help ecommerce brands adopt Moby, Triple Whale’s AI teammate for marketing analysis, planning, and execution
Requirements
What you’ll need- Hands-on experience in media buying, growth marketing, ecommerce marketing, or agency strategy
- Familiarity with platforms such as Meta, Google, TikTok, Amazon, Shopify, Klaviyo, or similar ecommerce/growth tools
- Strong understanding of CAC, ROAS, MER, LTV, AOV, contribution margin, retention, and payback
- Practical experience using AI tools such as Claude, ChatGPT, Perplexity, Cursor, Replit, Lovable, n8n, or similar systems
- Strong communication skills and comfort working directly with founders, marketers, operators, and agencies
- Ability to be prescriptive while teaching customers how to operate
- Curiosity, speed, and a collaborative attitude in a fast-moving environment
- Ability to consistently work Pacific Time (PT) hours
- Preferred: candidates based on the West Coast
- Bonus: agency experience or experience managing multiple brands/accounts
- Bonus: experience scaling DTC or retail brands
- Bonus: familiarity with attribution, incrementality, MMM, or marketing measurement
- Bonus: comfort with SQL or BI tools
- Bonus: experience in customer success, solutions consulting, or performance marketing leadership
Benefits
Comp & perks- Equal opportunity employer
- Inclusive work environment
- Remote work arrangement