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CRM & Email Design Specialist
Truegenics Pte. Ltd.. Plan, build and deploy email campaigns in Klaviyo supporting customer engagement, retention and sales .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in planning, building, and deploying email campaigns using Klaviyo and other marketing automation platforms, with strong email copywriting and design skills. Proven ability to analyze email performance and implement improvements while maintaining high-quality standards.
Highest-signal resume keywords
Email Campaign ManagementKlaviyo ExperienceEmail CopywritingEmail Performance AnalysisEcommerce Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email Campaign PlanningEmail DesignHTML KnowledgeCSS KnowledgeMarketing AutomationEmail Performance MonitoringQuality ControlAudience SelectionAutomated EmailsEmail Testing
Soft Skills
CollaborationAttention to DetailCommunicationCreativityJudgment
Tools & Technologies
KlaviyoEmail Marketing PlatformsComputerNoise-Cancelling HeadsetWebcamInternet Connectivity
Industry Keywords
EcommerceDirect-to-ConsumerHealthWellnessSupplements
About the role
Key responsibilities & impact- Plan, build and deploy email campaigns in Klaviyo supporting customer engagement, retention and sales
- Create persuasive email copy and design that connect with customers and encourage action
- Work with the team to shape campaign priorities and approaches
- Contribute ideas to improve email effectiveness
- Monitor email performance, recommend improvements, and implement changes and tests
- Deliver accurate, well-targeted campaigns and automated emails
- Maintain consistent quality across content, audience selection and customer experience
Requirements
What you’ll need- At least two (2) years of experience planning, building and deploying email campaigns in a marketing automation platform
- Strong email copywriting and design skills, demonstrated through a portfolio showing contribution to both
- Sound marketing judgement and ability to explain why a message or design should work for the audience
- Ability to assess email performance and translate findings into practical improvements
- Hands-on experience with an email marketing platform; Klaviyo experience preferred, with relevant experience on other platforms considered
- Basic HTML and CSS knowledge for email is an advantage
- Meticulous attention to execution and quality control
- Ability to manage day-to-day campaign delivery independently
- Ability to collaborate across time zones with a Singapore-based team
- Ecommerce or direct-to-consumer experience preferred
- Health, wellness or supplements experience is an advantage
- Portfolio or three to five email examples explaining contribution to copy, design and build
- Information about email platforms used and approximate duration with each
- One example of an improvement made to email performance
- Computer with suitable performance
- At least two monitor screens, including the laptop screen
- Noise-cancelling headset with microphone and webcam
- Designated workstation in a quiet, conducive environment
- Reliable power and internet connectivity
Benefits
Comp & perks- Possibility of conversion to a permanent position subject to individual’s performance and business needs
- Remote working arrangement
- Computer with suitable performance
- At least two monitor screens, including the laptop screen
- Noise-cancelling headset with microphone and a webcam
- Designated workstation in a quiet, conducive environment
- Reliable power and internet connectivity