Working Student: Marketing, Brand & Content

Turnover Recruitment

. Work with the founder and a specialized agency to further develop Turnover’s branding framework.

Posted 9/24/2026part-timeRemote • GermanyEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong capabilities in content development and brand strategy execution, with a focus on leveraging AI tools for research and content creation. Proficient in producing engaging content for digital platforms, particularly in e-commerce and recruitment sectors.

Highest-signal resume keywords

Content DevelopmentBrand Strategy ExecutionAI Tool ProficiencyFluent GermanDigital Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationDigital Content DevelopmentResearch SkillsCopywritingCampaign Development

Soft Skills

Independent Working StyleStrong Execution SpeedEnthusiasm for Ownership

Tools & Technologies

AI ToolsSocial Media Platforms

Industry Keywords

E-commerceRecruitingLabor MarketBranding Framework

About the role

Key responsibilities & impact

Work with the founder and a specialized agency to further develop Turnover’s branding framework.
Translate the brand strategy into concrete content, formats, and initiatives.
Build a scalable content engine from the initial idea through publication.
Develop content for LinkedIn and other relevant organic channels.
Research relevant topics, trends, and discussions in e-commerce, recruiting, and the labor market.
Use AI for research, ideation, copywriting, and efficient processes.
Test new formats, hooks, and topics, and evaluate their effectiveness.
Develop your own ideas for campaigns and job-related marketing initiatives.
Produce, test, and improve content.

Requirements

What you’ll need

Currently enrolled at a German university or university of applied sciences, with at least six months remaining in your studies.
Currently pursuing a relevant degree, for example in marketing, communications, media, or business.
Excellent understanding of brands, language, and digital content.
Confident working with AI tools.
Initial experience through personal projects or work with a brand, agency, or personal brand is a plus.
Independent working style, strong execution speed, and enthusiasm for taking ownership.
Fluent or native-level German and good English skills.
Willingness to occasionally attend events and coworking sessions in Hamburg or Berlin.

Benefits

Comp & perks

Remote & flexible: Work from anywhere and organize your working hours flexibly.
Your studies come first: Exams and your thesis take priority. Working hours can be easily rescheduled.
Real impact: Own projects, short decision-making paths, and a direct influence on brand building.
Work as equals: Collaborate directly with the founder rather than providing traditional working-student support.
Steep learning curve: Gain hands-on expertise in brand, content, AI, marketing, recruiting, and entrepreneurship.
Above-average compensation: Attractive base salary plus potential performance-based bonuses.
Long-term perspective: Opportunity to join the company permanently after graduation if it is a good fit for both sides.