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Twin Health

Senior Platform Engineer, MarTech

Twin Health

. Own configuration, day-to-day support, and continuous improvement of Braze, Hightouch, and related MarTech platforms .

Posted 10/12/2026full-timeRemote • United StatesSenior💰 $145,000 - $165,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in MarTech platform management, including Braze and Hightouch, with a strong focus on integration, data synchronization, and customer journey orchestration. Proficient in SQL, programming languages, and implementing personalization capabilities while ensuring data integrity and compliance.

Highest-signal resume keywords
MarTech Platform ManagementCustomer Journey OrchestrationSQL ProficiencyIntegration ExperienceStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
SQLPythonJavaJavaScriptHTMLCSSLiquid TemplatingREST API TroubleshootingData SynchronizationEvent-Triggered Logic
Soft Skills
CollaborationCommunicationExpectation Management
Tools & Technologies
BrazeHightouchSalesforceSnowflakeTwilioZoomFirebase Cloud MessagingGoogle Tag ManagerCI/CDAutomated Testing
Industry Keywords
MarTechCustomer Data ModelsEmail DeliverabilityHealthcare TechnologySensitive Customer Information

Tech Stack

Tools & technologies
AWSCloudFirebaseJavaJavaScriptPythonSQLTypeScript

About the role

Key responsibilities & impact
  • Own configuration, day-to-day support, and continuous improvement of Braze, Hightouch, and related MarTech platforms
  • Collaborate with Marketing, Enrollment, Acquisition, Product, and Data to translate business needs into platform capabilities
  • Manage shared intake and prioritization, including scope, effort, urgency, timelines, and escalation of competing priorities
  • Standardize reusable Braze Canvas architecture, templates, build processes, testing, and release checks
  • Maintain integrations across Braze, Hightouch, Snowflake, Salesforce, and mail vendors
  • Ensure accurate customer attributes, events, audience synchronization, and reporting data
  • Implement personalization capabilities including Liquid templates, behavioral triggers, and send-time optimization
  • Monitor reliability, data integrity, deployment time, and request turnaround; improve dashboards and automated alerts
  • Troubleshoot platform and delivery issues and resolve root causes with vendors
  • Develop and support landing pages, APIs, webhooks, automation, and communication integrations with Twilio, Zoom, Firebase Cloud Messaging, AWS SNS, and email services
  • Apply testing, safe deployment, secure access, credential management, consent handling, and data protection practices
  • Implement and govern website tracking through Google Tag Manager, including server-side tagging, consent-mode integration, and conversion APIs
  • Perform other duties as assigned

Requirements

What you’ll need
  • Bachelor’s degree in Computer Science, Engineering, or related STEM field
  • 3+ years of relevant experience in MarTech engineering, marketing technology operations, or platform integrations, with ownership of production platforms and stakeholder delivery
  • Strong communication and collaboration skills with Marketing, Enrollment, Acquisition, Product, and Data
  • Ability to translate business requests into clear technical requirements and manage expectations
  • Experience building and operating multi-step customer journeys in a journey orchestration platform such as Braze, Iterable, Customer.io, or SFMC
  • Experience with segmentation, event-triggered logic, and Liquid or similar templating
  • Proficiency in SQL and understanding of customer data models, data quality, and synchronization across engagement platforms, data warehouses, and CRM systems
  • Working programming skills in Python/Java, JavaScript/TypeScript, or a comparable language
  • Experience troubleshooting REST APIs, webhooks, and authentication
  • Applicants must be authorized to work for any employer in the U.S.; employment visa sponsorship is unavailable
  • Full-stack development experience with HTML, CSS, JavaScript, backend services, and APIs is preferred
  • Preferred experience with Salesforce, Snowflake, mail vendor integrations, Twilio, Zoom APIs, Firebase Cloud Messaging, AWS SNS, email delivery infrastructure, tag management systems, Git, automated testing, CI/CD, cloud deployments, monitoring or analytics dashboards, email deliverability, consent management, healthcare technology, sensitive customer information, AI-native products, internal developer platforms, and startup environments

Benefits

Comp & perks
  • A competitive compensation package in line with leading technology companies
  • A remote and accomplished global team
  • Opportunity for equity participation
  • Unlimited vacation with manager approval
  • 16 weeks of 100% paid parental leave for delivering parents; 8 weeks of 100% paid parental leave for non-delivering parents
  • 100% Employer sponsored healthcare, dental, and vision for you, and 80% coverage for your family
  • Health Savings Account and Flexible Spending Account options
  • 401k retirement savings plan
  • High level of flexibility