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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in marketing performance analytics, including the development of dashboards and reporting frameworks. Proficient in translating complex data into actionable insights that drive business strategy and decision-making.
Highest-signal resume keywords
Advanced Excel SkillsTableau Data VisualizationPower BI Data VisualizationMarketing Analytics ExperienceSalesforce Reporting Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AnalyticsBusiness IntelligenceMarketing Performance ReportingData AnalysisKPI Framework DevelopmentExecutive Dashboard CreationTrend IdentificationReporting Process ImprovementData Insights TranslationBudget Analysis
Soft Skills
Analytical SkillsCommunication SkillsPresentation Skills
Tools & Technologies
TableauPower BISalesforceSalesforce Marketing Cloud
Industry Keywords
Payments Industry ExperienceFinancial Services Industry ExperienceU.S. Bank ComplianceCode of EthicsBusiness Conduct
Tech Stack
Tools & technologiesCloudTableau
About the role
Key responsibilities & impact- Develop and maintain marketing performance reports, dashboards, and executive-level metrics
- Analyze campaign, budget, and business performance data to identify trends and opportunities
- Translate complex data into actionable insights and recommendations for leadership
- Partner with Finance, Business Intelligence, and business stakeholders to align reporting and measurement strategies
- Support the development of enterprise marketing dashboards and KPI frameworks
- Present findings and recommendations to leadership and business partners
- Establish and improve reporting processes that support a growing marketing organization
Requirements
What you’ll need- Bachelor's degree, or equivalent work experience
- Eight or more years of experience in analytics, business intelligence, marketing performance, reporting, or a related field
- Advanced Excel skills
- Experience with Tableau, Power BI, or similar data visualization tools
- Strong analytical, communication, and presentation skills
- Marketing analytics or campaign performance reporting experience
- Salesforce and/or Salesforce Marketing Cloud reporting experience
- Experience creating executive dashboards and performance reporting
- Payments industry experience strongly preferred
- Financial services industry experience preferred
- Ability to connect data insights to business strategy and decision-making
- Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies
Benefits
Comp & perks- Healthcare (medical, dental, vision)
- Basic term and optional term life insurance
- Short-term and long-term disability
- Pregnancy disability and parental leave
- 401(k) and employer-funded retirement plan
- Paid vacation (from two to five weeks depending on salary grade and tenure)
- Up to 11 paid holiday opportunities
- Adoption assistance
- Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
- Incentive and recognition programs
- Equity stock purchase
- 401(k) contribution and pension
