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Ubyfol

Senior Communications and Marketing Analyst

Ubyfol

. Manage the relationship with the press office, including story pitches, press releases, media relations, and clipping monitoring .

Posted 9/29/2026full-timeUberaba • BrazilSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in communications and marketing, with a strong focus on content production, media relations, and event management. Proficient in measuring communication effectiveness and adapting strategies based on analytics and trends.

Highest-signal resume keywords
Content ProductionMedia RelationsEvent ManagementSocial Media ManagementCommunications Strategy

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content ProductionEvent PlanningMedia RelationsDigital MarketingPress Release WritingAudiovisual EditingAnalyticsVendor ManagementBudget ManagementInternal Communications
Soft Skills
Relationship ManagementCollaborationCommunicationCreativityProblem-Solving
Tools & Technologies
Microsoft OfficeSocial Media PlatformsEvent Management SoftwareAnalytics ToolsContent Management Systems
Industry Keywords
AgribusinessCorporate EventsTrade ShowsPublic RelationsInternal Communications

About the role

Key responsibilities & impact
  • Manage the relationship with the press office, including story pitches, press releases, media relations, and clipping monitoring
  • Safeguard the company’s institutional positioning and brand reputation across all internal and external channels
  • Produce and distribute internal announcements and culture-related content, supporting the Sales, Human Resources, and Social Responsibility teams
  • Plan, produce, and publish content for social media and the company website, maintaining an editorial calendar and brand standards
  • Produce and oversee audiovisual content for company channels, including digital coverage of events and trade shows
  • Plan and execute events, trade shows, conventions, and in-person activations from briefing through post-event follow-up, coordinating vendors, logistics, contracts, and budgets
  • Support the Sales team with field activities, marketing materials, and trade show presence
  • Serve as the liaison with external stakeholders, including digital influencers, content partners, agribusiness organizations, and vendors
  • Measure communications and event results, including media coverage and media value, reach, engagement, conversion, attendance, leads, and satisfaction, and recommend improvements
  • Stay up to date on communications and digital marketing trends, new tools, and the agribusiness event calendar

Requirements

What you’ll need
  • Bachelor’s degree in Communications, Public Relations, Journalism, Event Management, Advertising, Marketing, or a related field
  • Experience in communications and/or marketing, with experience across multiple areas, such as digital, internal, external/media relations, or events
  • Knowledge of content production, social media management, internal communications/employee marketing, press relations, and event planning
  • Willingness to reside in Uberaba, Minas Gerais
  • Graduate-level specialization in a related field is preferred
  • Experience in agribusiness and corporate events/trade shows is preferred
  • Knowledge of paid media, basic video/audiovisual editing, analytics, vendor and budget management, and Microsoft Office is preferred
  • Intermediate English and/or Spanish is preferred

Benefits

Comp & perks
  • A work environment that values ownership, innovation, diversity, collaboration, and merit-based recognition
  • The opportunity to work for a company certified by GPTW Brazil as one of the Best Companies to Work For
  • This position is also open to candidates with disabilities