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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading digital and performance campaigns, managing high-volume creative asset delivery, and optimizing workflows for efficiency. Proficient in stakeholder management and integrating data insights into creative processes to drive campaign success.
Highest-signal resume keywords
Digital Campaign ManagementCreative Asset DeliveryStakeholder ManagementBudget Forecasting and ReconciliationWorkflow Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ProductionPaid Social CampaignsDisplay AdvertisingOnline Video CampaignsAsset Management SystemsCreative IterationBudget ManagementPerformance Insights AnalysisVersion ControlQuality Control
Soft Skills
Strong Organizational SkillsProactive Problem-SolvingClear CommunicationDecisivenessAdaptability
Tools & Technologies
Adobe PremiereMonday.comSAPAI ToolsAutomation Tools
Industry Keywords
Creative OperationsMedia AgencyClient ServicingCampaign ObjectivesKPI Management
About the role
Key responsibilities & impact- Lead Digital & Performance campaigns from brief to final delivery
- Oversee high-volume creative assets, ensuring accuracy, platform appropriateness, timely delivery and high creative standards
- Plan resources and workloads across the Performance Creative team
- Develop and improve workflows for briefing, feedback, approvals, versioning, quality control and asset delivery
- Coordinate stakeholder collaboration and secure asset sign-offs
- Manage stakeholder expectations, briefs, priorities and timelines
- Forecast, track and reconcile Performance Creative budgets and costs
- Turn campaign insights into new briefs, creative iterations and testing priorities
- Introduce templates, asset management tools, AI and automation to improve efficiency
- Provide direction and support junior talent
- Integrate data and insights into business decisions and encourage test-and-learn practices
- Report to the Head of Creative Operations and Delivery
- Collaborate with Marketing, Media, Creative, Design, Social, Legal, Compliance, Commissioning, agencies and media owners
Requirements
What you’ll need- Experience in content production
- Strong organizational skills and proactive problem-solving approach
- Experience delivering paid social, display, online video and other digital campaigns
- Strong grasp of platform formats, specifications and creative requirements
- Experience managing high-volume asset delivery across multiple campaigns, variations, formats and deadlines
- Experience resourcing a small creative team and balancing workloads
- Experience building production workflows for briefing, feedback, approvals, versioning, quality control and asset delivery
- Practical experience with templates, asset management systems, AI or automation tools
- Stakeholder management experience, including managing expectations and challenging unrealistic requests professionally
- Agency experience in fast-paced environments and client servicing experience
- Experience using performance insights for creative iterations and testing priorities
- Familiarity with media agency and platform partner relationships
- Proficiency with Adobe Premiere, Monday.com, SAP or equivalent tools
- Line management experience and ability to coach and grow junior talent
- Ability to manage multiple projects, deadlines and personalities
- Ability to work with Creative, Design, Social and Marketing teams to meet campaign objectives and KPIs
- Experience managing approvals with Marketing, Legal, Compliance and Commissioning
- Experience managing digital assets for Paid Social, CTV, YouTube, Display and App Stores
- Experience forecasting, managing and reconciling budgets, freelance costs, supplier POs and contingency planning
- Highly organised, decisive, creatively minded, calm, adaptable, commercially aware and a clear communicator
