Vice President of Marketing

Uline

. Direct Uline's large-scale marketing strategy to drive customer acquisition, retention and engagement across 45,000+ products .

Posted 10/28/2026full-timeUnited StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in developing and executing large-scale marketing strategies, with a strong focus on customer analytics, campaign performance measurement, and operational efficiency. Proven ability to lead cross-functional teams and manage significant marketing investments to drive customer acquisition and retention.

Highest-signal resume keywords

15+ Years Of Marketing ExperienceLeadership Of Cross-Functional TeamsCustomer Analytics ExpertiseLarge-Scale Marketing Investment ManagementNegotiating Vendor Contracts

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentCampaign Performance MeasurementCustomer SegmentationDatabase MarketingOperational Efficiency ImprovementPrint Marketing ManagementCatalog Program LeadershipECommerce MarketingDirect-Mail PublishingDirect-To-Consumer Marketing

Soft Skills

Team LeadershipCollaborationNegotiationStrategic ThinkingCommunication

Certifications & Qualifications

Bachelor's DegreeMBA Preferred

Industry Keywords

Customer AcquisitionCustomer RetentionMarketing AnalyticsMarketing CampaignsRetail MarketingDigital MarketingEmail MarketingCatalog MarketingVendor ManagementGrowth Opportunities

About the role

Key responsibilities & impact

Direct Uline's large-scale marketing strategy to drive customer acquisition, retention and engagement across 45,000+ products
Shape integrated marketing across catalog, email and digital channels
Measure campaign performance and ROI
Oversee customer databases and analytics
Translate data into actionable insights to guide marketing strategies and identify growth opportunities
Lead and develop directors and managers across marketing strategy, campaign execution, audience targeting and operations
Partner with executive leaders across Creative, Merchandising, Sales and Finance
Align marketing initiatives and oversee $500M+ in annual investment

Requirements

What you’ll need

Bachelor’s degree required
MBA preferred
15+ years of marketing experience
10+ years of experience leading managers and cross-functional teams in a fast-paced business environment
Proven success negotiating vendor contracts
Experience managing large marketing investments
Experience improving operational efficiency
Experience leading large-scale print marketing and catalog programs in a retail, eCommerce, direct-mail publishing or direct-to-consumer environment preferred
Advanced expertise in customer analytics, segmentation and database marketing preferred
Must complete a pre-employment hair follicle drug screening
Must work on-site

Benefits

Comp & perks

Complete health insurance coverage
401(k) with 6% employer match that starts day one
Multiple bonus programs
Paid holidays
Generous paid time off
Tuition Assistance Program covering professional continuing education
On-site café
First-class fitness center with complimentary personal trainers
Over four miles of maintained walking trails