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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong B2B sales capabilities with a focus on outbound prospecting, pipeline development, and account growth. Proficient in engaging senior decision makers and utilizing CRM tools for effective sales management and forecasting.
Highest-signal resume keywords
B2B Sales Target AchievementOutbound ProspectingCRM ProficiencyObjection HandlingAccount Growth
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Target AchievementOutbound ProspectingObjection HandlingClosing SkillsPipeline Development
Soft Skills
ResilienceAccountabilityCoachabilityCommercial CuriosityConfidence
Tools & Technologies
HubSpotCRM ToolsLinkedIn
Industry Keywords
B2B MediaBusiness IntelligenceExecutive EducationMembershipsSaaS
About the role
Key responsibilities & impact- Create, progress, and convert a high-quality North American delegate pipeline for UNLEASH 2027 in Miami
- Map and prioritise target accounts across the US and wider Americas
- Generate approximately 80% of results through self-sourced activity
- Use CRM history, marketing leads, LinkedIn, approved data tools, event networks, and research to build pipeline
- Reactivate previous attendees and lost opportunities while adding new prospects and accounts
- Engage senior HR and business leaders through calls, personalised email, and LinkedIn
- Run discovery, connect customer priorities to the programme and community, handle objections, and create urgency
- Close paid passes, premium experiences, and team or loyalty packages
- Multi-thread valuable accounts and reach decision makers
- Qualify prospects for role, influence, company fit, reason to attend, and likelihood of attendance
- Confirm participation and reduce cancellation and no-show risk
- Develop accounts through group growth, repeat attendance, cross-event opportunities, and referrals
- Keep HubSpot current with outcomes, next actions, and opportunity value
- Maintain a qualified pipeline and credible forecast, identifying risks early
- Share objections, source quality, competitive insight, and customer feedback with Marketing, Content, and the wider event team
- Represent UNLEASH professionally in customer conversations and onsite at events in Miami and Paris
Requirements
What you’ll need- Quantified record of meeting or exceeding an individual B2B sales target
- Ability to create opportunities through outbound prospecting
- Confidence engaging senior decision makers by phone, email, LinkedIn, and video
- Strong discovery, objection handling, and closing skills
- Disciplined CRM use for prioritisation, next steps, cadence management, and forecasting
- Evidence of account growth through additional buyers, team packages, repeat business, cross-sell, or larger commitments
- Commercial curiosity and ability to learn a market and proposition quickly
- Resilience, accountability, and coachability
- Ability to work a North American customer day from the UK or Europe
- Flexibility to travel internationally for key events
- Direct delegate or conference sales experience is useful but not required
- Experience may come from B2B media or subscriptions, business intelligence, executive education, memberships, recruitment, professional services, SaaS, or another target-driven outbound-selling environment
- No particular degree or fixed number of years in delegate sales required
Benefits
Comp & perks- Private Medical Insurance
- Enhanced Annual Leave
- Birthday leave with a paid day off
- Up to 3 Volunteer Days Annually
- Flexible Working, including remote work from the UK or Europe and access to a London workspace
- Access to World-Class Influencers
- Paid Sick Leave
- Compassionate Leave: Up to 10 days
- Enhanced Maternity Pay: 24 weeks of enhanced maternity leave support
- Life Assurance Scheme: 4x annual salary
- Employee Referral Scheme with rewards
- Autonomy, growth opportunities, and visible impact
- Mission-driven team environment valuing innovation, creativity, and human connection
