UNLEASH

Sales

• Create, progress, and convert a high-quality North American delegate pipeline for UNLEASH 2027 in Miami
• Map and prioritise target accounts across the US and wider Americas
• Generate approximately 80% of results through self-sourced activity
• Use CRM history, marketing leads, LinkedIn, approved data tools, event networks, and research to build pipeline
• Reactivate previous attendees and lost opportunities while adding new prospects and accounts
• Engage senior HR and business leaders through calls, personalised email, and LinkedIn
• Run discovery, connect customer priorities to the programme and community, handle objections, and create urgency
• Close paid passes, premium experiences, and team or loyalty packages
• Multi-thread valuable accounts and reach decision makers
• Qualify prospects for role, influence, company fit, reason to attend, and likelihood of attendance
• Confirm participation and reduce cancellation and no-show risk
• Develop accounts through group growth, repeat attendance, cross-event opportunities, and referrals
• Keep HubSpot current with outcomes, next actions, and opportunity value
• Maintain a qualified pipeline and credible forecast, identifying risks early
• Share objections, source quality, competitive insight, and customer feedback with Marketing, Content, and the wider event team
• Represent UNLEASH professionally in customer conversations and onsite at events in Miami and Paris

Senior Delegate Sales Executive