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Technical Product Marketing
Upwind Security. Own the technical narrative for go-to-market enablement .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in technical marketing and product storytelling, with a strong ability to translate complex technical concepts into engaging content for diverse audiences. Proficient in collaborating cross-functionally to drive go-to-market strategies and enhance customer understanding of cloud security and infrastructure.
Highest-signal resume keywords
Technical Writing SkillsCloud-Native EnvironmentsKubernetesProduct Marketing ExperienceMarketing Automation Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Technical Content CreationArchitecture DocumentationAPI Flow MappingRuntime Telemetry AnalysisVulnerability ManagementCloud SecuritySASTCSPMCWPPShift Left
Soft Skills
CuriosityCross-Functional CollaborationHands-On Execution MindsetComfort with AmbiguityImpact-Driven Approach
Tools & Technologies
CMS PlatformsHubSpotWebflowAnalytics PlatformsEnablement Systems
Industry Keywords
Enterprise SaaSCloud InfrastructureSecurity EngineersDevOps TeamsCISOs
Tech Stack
Tools & technologiesCloudKubernetes
About the role
Key responsibilities & impact- Own the technical narrative for go-to-market enablement
- Partner with Product to define use cases and build supporting assets and training materials for new features and releases
- Create and execute technical content, including deep-dive technical blogs, solution guides, architecture explainers, and product landing pages
- Partner with Content Marketing to translate complex messaging into written, social, video, and other creative formats
- Translate runtime telemetry, eBPF instrumentation, Kubernetes metadata, identity context, and API flow mapping into differentiated positioning
- Collaborate with Demand Gen on technical angles for campaigns, content offers, and field programs
- Analyze the CNAPP and cloud security landscape to create competitive and market points of view, differentiation, and comparison assets
- Ensure product storytelling is precise, modern, human, authoritative on architecture, and approachable on customer value
- Report to the Head of Product Marketing and collaborate with Product, Engineering, Demand Gen, Sales, and leadership
Requirements
What you’ll need- 3–6 years of experience in product marketing, technical marketing, solutions engineering, product management, or a related role at an enterprise SaaS company, ideally in cloud security or cloud infrastructure
- Deep curiosity about how things work; comfortable reading architecture docs, asking engineers hard questions, and understanding runtime systems at a technical level
- Understanding of the full sales process, from pitching to demo to POC to production
- Strong technical writing skills; able to turn complex infrastructure concepts into structured, compelling narratives without oversimplifying or hiding behind jargon
- Experience marketing to technical audiences, including security engineers, DevOps teams, platform engineers, or CISOs
- Hands-on execution mindset; able to define positioning, write blogs, build page outlines, create sales assets, and help get them live
- Familiarity with cloud-native environments, including Kubernetes, containers, APIs, IAM, vulnerability management, runtime security, CNAPP, CSPM, CWPP, code, application security, Shift Left, and SAST or related domains
- Ability to work cross-functionally across Engineering, Sales, and Marketing while maintaining clarity and technical accuracy
- Fluency in modern marketing tools, including CMS platforms, marketing automation tools such as HubSpot, web tools such as Webflow, analytics platforms, and enablement systems
- Data-informed and impact-driven approach focused on adoption, engagement, and pipeline influence
- Comfort with ambiguity and speed in a fast-moving startup environment