Account Manager – Local Markets

USA TODAY Network

. Own and grow client relationships, serving as a primary point of contact and trusted marketing partner .

Posted 11/10/2026full-timeRemote • United StatesMid-LevelSenior💰 $50,000 - $55,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in client relationship management and digital marketing strategies, with a strong ability to analyze campaign performance and provide actionable insights. Proficient in collaborating with internal teams to optimize campaign execution and enhance client satisfaction.

Highest-signal resume keywords

Client Relationship ManagementDigital Marketing StrategyCampaign Performance AnalysisGoogle Ads CertificationCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital AdvertisingPaid SearchProgrammatic DisplaySocial AdvertisingEmail MarketingWeb AnalyticsData AnalysisROI ImprovementCampaign OptimizationExcel

Soft Skills

Problem-SolvingProactive MindsetCollaborationEffective CommunicationStakeholder Management

Tools & Technologies

Google AdsGoogle AnalyticsPowerPoint

Certifications & Qualifications

Google Ads CertificationGoogle Analytics Certification

Industry Keywords

Digital MarketingClient SuccessAccount ManagementCampaign StrategyPerformance Monitoring

About the role

Key responsibilities & impact

Own and grow client relationships, serving as a primary point of contact and trusted marketing partner
Partner closely with Sales and campaign optimization teams to develop strategies aligned with each client’s goals
Monitor campaign performance, identify trends, and turn data into actionable recommendations that improve results and ROI
Lead regular client performance conversations and clearly communicate campaign results, successes, opportunities, and next steps
Advise clients on digital marketing strategies across paid search, display, social, email, and other digital channels
Identify opportunities to strengthen client strategies, improve campaign performance, and expand the value of the partnership
Coordinate with internal teams, including digital solutions and ad operations, to ensure campaigns are executed effectively
Proactively address client questions or concerns while keeping internal partners aligned
Stay current on evolving digital marketing trends, technologies, and best practices
Improve processes and create a seamless experience for clients and internal teams

Requirements

What you’ll need

3+ years of client-facing account management or customer success experience
2+ years of experience with digital advertising or marketing campaigns
Strong understanding of digital marketing channels such as Google Ads, paid search/PPC, programmatic display, social advertising, email marketing, and web analytics/GA4
Proven ability to build strong client relationships and communicate effectively with a variety of stakeholders
Ability to analyze campaign performance and translate data into clear, meaningful recommendations for clients
Strong problem-solving skills with a proactive, solutions-oriented mindset
Comfort working in a collaborative, fast-moving environment where priorities and strategies can evolve
Strong written and verbal communication skills
Working knowledge of Excel and PowerPoint
Google Ads and/or Google Analytics certification preferred